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How to write an SEO-friendly introduction for a blog post

8 December 2021 | 9 Comments | Marieke van de Rakt

Google loves amazing content! We all know that, right? And what is THE most important part of a post or article? That very first paragraph! So, you should give that first paragraph some extra SEO love! The introduction of an article is of key importance to tell your audience what your story is about. Moreover, for Google, the introduction of a post is really important as well. But why is the …

Read: "How to write an SEO-friendly introduction for a blog post"
How to write an SEO-friendly introduction for a blog post


How to update your content in 10 steps (and make it better)

16 September 2021 | 8 Comments | Camille Cunningham

Do you have old posts and pages that need some new life breathed into them? It’s worth taking the time to update your content. Not only is it better for user experience, fresh and up-to-date content is good for your SEO too. Follow the 10 steps below to update your content and make it even …

Read: "How to update your content in 10 steps (and make it better)"
How to update your content in 10 steps (and make it better)


10 tips to streamline your blog content workflow

5 July 2021 | Amy Lees

Content production seems quite simple, in principle. You come up with an idea, write about it, do some SEO checks and click publish. Simple, right? In reality, it hardly ever turns out that way, especially if you’re working with a team. Miscommunications, last-minute changes, confusion about what needs to happens when. We’ve all been there! …

Read: "10 tips to streamline your blog content workflow"
10 tips to streamline your blog content workflow

5 years of writing readable content with Yoast SEO

Writing seems simple enough, but writing a compelling text that keeps the attention is quite hard. Especially online. To keep people on your page, you need to write quality content that’s easy to read. Easier said than done? You’re absolutely right. That’s why we introduced a readability analysis in our Yoast SEO plugin five years …

Read: "5 years of writing readable content with Yoast SEO"
5 years of writing readable content with Yoast SEO


What is Zapier? And 5 things you can do with it!

16 February 2021 | 10 Comments | Camille Cunningham

The automation tool Zapier works with Zaps that you can create from scratch. These Zaps can link different apps and services to each other to create a smarter workflow and save you lots of time. But that still doesn’t give you a clear answer to this question: What is Zapier exactly? In this post, we’ll …

Read: "What is Zapier? And 5 things you can do with it!"
What is Zapier? And 5 things you can do with it!

Blog post structure: How to set up an easy-to-read text

30 September 2020 | 9 Comments | Marieke van de Rakt

When blogging, it pays dividends to lay out the structure of your piece before you begin writing. The structure is the skeleton of your text and preparing it has multiple benefits. Firstly, it’s easier to write a text when your structure is already there. Secondly, a clear structure helps the reader to easily read your …

Read: "Blog post structure: How to set up an easy-to-read text"
Blog post structure: How to set up an easy-to-read text