Measuring SEO: why rankings are worthless

While Joost is enjoying his well deserved honeymoon, he asked me to do a post as guest blogger. “As long as it’s anything about search”, he said. Alright, that’s not so hard :) I thought I’d dive into the discussion of search engine rankings and what the value is in SEO. To match the style…

WordPress Google Analytics 2.3: XHTML strict

After all the ASP and XHTML strict validation issues with Google Analytics, Google updated the default generated script code. I’ve now updated the Google Analytics for WordPress plugin to version 2.3, which uses this new code. You should really upgrade! Next to that: I’d like to hear from you on which new features you’d like…

A better way of tracking feed subcribes

I use FeedBurner, just like anyone else, to track my subscribers. One thing I really like to measure too though, is the number of feed subscribes, as in the act of subscribing. Now you can simply add onclick handlers for Google Analytics or any other stats package to all your feed links, but that means…

Google Analytics plugin updated!

I’ve just updated my Google Analytics WordPress plugin to version 2.2, it “forces” you to switch to the new tracking code. Image tracking and AdSense tracking should still work. It requires the code to be in the head, as outbound link tracking will still not work correctly otherwise. Before you install it, delete the old…

Image search keyword tracking with the new Google Analytics

While rewriting my Google Analytics for WordPress plugin, I found out that in the new Google Analytics tracking with ga.js, tracking the keyword people used in image search is a lot easier than it was in the old version, as changing the referrer info doesn’t involve rewriting an entire function anymore. You can simply change…

Google Analytics: Adding search engines in the new version

As Google Analytics unlocked a few new features, they also made the new ga.js the default. I’m working on upgrading my Google Analytics for WordPress plugin to work with the new version, but I though I’d let you guys know some of the things I ran into. The first one is that adding search engines…

Updated my Google Analytics plugin to track AdSense clicks

Iwan Uswak from the Data Mining Blog requested that I added Aaron’s AdSense Google Analytics tracking to my Google Analytics for WordPress plugin. I emailed Aaron to ask if he had any objections to me doing that, and as expected his answer was “of course not.”. So I’ve just updated my plugin to version 2.0,…

Google Analytics’ find function

If you use my Google Analytics WordPress plugin, or just use another javascript to add extra search engines and refine the way Analytics tracks your search referrers, you can’t see the figures for for instance Google’s organic search as a whole anymore.

Cool new stuff in Google Analytics

Well, now that I sort of understood how the Google Analytics code worked, the guys over at GA thought: heck, let’s throw it all out (well not just yet, but we’ll get to that in a second), and come with some new stuff. Justin has done a great job, as usual, covering all this new…