At Yoast, we’re known for giving you numerous tips to improve your site’s SEO. However, how do you know whether those tips are actually working for you? There are a number of tools out there that can help you track your SEO, but most of them will cost you money. And, in the end, it’s obviously just …Read: "Tracking your SEO with Google Analytics: a how-to"
Google Analytics archives - Page 4 of 4
Recent Google Analytics articles
To help your blog gain more readers, you can make use of social buttons which allow your current readers to share interesting posts on their social media accounts. But how should you go about implementing them? In this post we’ll explain how we’ve done this at Yoast and will give you some pointers on how …Read: "Social buttons: How to add and track them on your site"
When talking with customers about Google Analytics, you often hear the same thing: “I’m not really using Google Analytics because I don’t know what I’m looking at. It’s just too much”. And that’s a pity because you can learn a whole lot about your website and your audience with Google Analytics’ data. So, is there …Read: "Why use segments in Google Analytics?"
Today we’re announcing that our Analytics plugins are getting a new home on MonsterInsights.com. One of the “problems” of a quickly growing business is that you have to choose what to focus on. We’ve made that choice: we’ll focus on building best in class SEO products, from plugins to training programs. We’re very happy to be …Read: "A new home for our Google Analytics plugins"
My previous post about AMP lead to a ton of questions and rightfully so. We’ve been testing, developing and working hard in general on understanding what needs to be done to get AMP working without too many errors. This post is an update on where we stand right now, introduces an updated Yoast SEO AMP Glue plugin with …Read: "WordPress & AMP: part II"
About 2 months ago I released my first premium plugin for WordPress, my Video SEO plugin. A lot of people have asked me about the how and why of the selling and I thought it’d be a good idea to outline that in a post. Why sell premium WordPress plugins? Of course we got some …Read: "Why & how we sell premium WordPress plugins"
Already a long time ago Justin Cutroni wrote a great post a while back on Tracking Zero Result Searches in Google Analytics. Tracking zero result searches on your website (corporate site, eCommerce website or your blog) is vital to get a glimpse of what your visitors are looking for but can’t find on your website. Let’s go …Read: "Searching without result"
While Joost is enjoying his well deserved honeymoon, he asked me to do a post as guest blogger. “As long as it’s anything about search”, he said. Alright, that’s not so hard :) I thought I’d dive into the discussion of search engine rankings and what the value is in SEO. To match the style …Read: "Measuring SEO: why rankings are worthless"