Ranking for popular keywords is not easy. First try to rank for more specific, long tail keywords. There will be less traffic, but also less competition for these keywords, which makes it easier to end up higher in Google’s search results for these specific terms. On top of that, the people that will find you, will be more …Read: "Basic SEO training: long tail keywords"
Yoast Academy archives
Most of the SEO skills we teach you in our Basic SEO training can also be learned in our blogposts and eBooks. So, why should you buy our Yoast Basic SEO training course then? In this post, I will give you 5 reasons to buy our training! 1. DIY SEO is cheaper than hiring Learning to …Read: "Why you should buy the Yoast Basic SEO training"
Your website needs to be mobile-friendly nowadays. For your users and Google. Since Mobilegeddon, it’s just a basic requirement to have a website that works well on mobile. Not sure how mobile-friendly your website is and how to improve your mobile SEO? Google provides a test to check your website: the Mobile-Friendly Test. It runs a check …Read: "Basic SEO training: Mobile-Friendly Test"
Our Basic SEO training teaches you how to optimize your website yourself! In this training I explain the importance of high quality content and attractive copy for SEO. One attribute of attractive copy is that it’s easy to read and to follow. A way to make a text easy to read, is to have a decent post structure and to …Read: "Basic SEO training: signal words"
Our Basic SEO training teaches you how to optimize a website in a holistic way. Holistic means that we won’t focus on one aspect, we consider all important aspects that can make your site awesome and rank well! That’s why we included a module on usability and conversion in the Basic SEO training. One topic we discuss is …Read: "Basic SEO training: clear call-to-action"
Our Basic SEO training teaches you how to optimize your site. One of the strategies we explain is creating cornerstone content. Cornerstone content is the most important content on your site. It should be informative, high quality content related to your core business. When it’s part of a good site structure it can help your site’s rankings tremendously. In this tiny fragment of our Basic …Read: "Basic SEO training video: cornerstone content"
We’ve been working really, really hard these past few weeks to finalize our first Yoast Academy training. Now, we’re counting the days until the launch: only 5 days to go. The Basic SEO training will be available starting from October 12 and will be offered at an introductory price of $249 this October (after which the price will …Read: "Get ready for the launch: Yoast Basic SEO training!"
This September, we released our redesign. Of course, we changed our design for a reason. Years ago, Yoast.com was “just” a blog, now it’s much more and our new design reflects all the sides of our business better. As soon as you enter our homepage you can see we do a lot more than just write informative blog posts. …Read: "Yoast.com: redesigned"
In a few weeks, Yoast.com will get a major make-over! We are currently working on the last details of our redesign. Alongside our new appearance, we will also launch a new section on Yoast.com: Yoast Academy. Yoast Academy will become the SEO library of Yoast.com. It will become the place to be if you want …Read: "Announcing: Yoast Academy"
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