Posts by Edwin Toonen archive - page 5

Always improving: Yoast SEO in 2017

29 December 2017 by Edwin Toonen » - 11 Comments

yoast year in review 02

Yoast SEO 6.0: More characters for your meta descriptions

20 December 2017 by Edwin Toonen » - 44 Comments

yoast seo 6.0

The end of the year is coming up fast. Today is the day we’re releasing the last update of Yoast SEO in 2017. It’s been a wild ride this year and we’re already working on big plans for 2018. But first, Yoast SEO 6.0. And yes, we’ve heard you loud and clear; we’ve extended the »

Category: Announcements
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Hot off the press: Yoast SEO for TYPO3 1.3

13 December 2017 by Edwin Toonen » - 1 Comment

maxserv yoast typo3

While Yoast SEO is mostly known for its WordPress plugin, we are in the process of branching out. We support several plugins for other platforms, like Magento 2. One of those platforms, the large-scale open source CMS TYPO3, received a brand new version of Yoast SEO today. In Yoast SEO for TYPO3 1.3, you’ll find »

Category: Announcements
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Yoast SEO 5.9: A more accessible content analysis

5 December 2017 by Edwin Toonen » - 16 Comments

Yoast SEO 5.9

A new release doesn’t always have to bring incredible features, as it can silently set the stage for bigger things to come. Yoast SEO 5.9, released today, is such a release. While this release doesn’t contain groundbreaking new features, it does provide an important new piece of the Yoast SEO puzzle for the future: we’ve »

Category: Announcements
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What does the redirects manager in Yoast SEO do?

30 November 2017 by Edwin Toonen » - 13 Comments

Keep or delete old content

The redirects manager in Yoast SEO Premium is a real lifesaver. It’s a feature we at Yoast use many times a day. Once you used it for a while, you wonder how you ever lived without it. The redirects manager makes everyday website optimization and maintenance a piece of cake. It takes care of all »

Categories: Technical SEO, WordPress
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What is Googlebot?

21 November 2017 by Edwin Toonen » - 14 Comments

SEO basics: what is Googlebot?

Whenever I think of Googlebot, I see a cute, smart Wall-E like robot speeding off on a quest to find and index knowledge in all corners of yet unknown worlds. It’s always slightly disappointing to be reminded that Googlebot is ‘only’ a computer program written by Google that crawls the web and adds pages to »

Category: SEO basics

Yoast SEO 5.8

15 November 2017 by Edwin Toonen » - 18 Comments

Yoast SEO 5.8

YoastCon 2017: 10 takeaways to improve your SEO

9 November 2017 by Edwin Toonen » - 10 Comments

YoastCon promo

It’s been a week since the SEO conference YoastCon and we’re still processing all the cool stuff we’ve heard and seen. In a few days, you’ll be able to watch the talks on video and make your own to-do list to make your rankings skyrocket. To give you an idea of the story arc of »

Category: Content SEO
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YoastCon 2017: The day after

3 November 2017 by Edwin Toonen » - 8 Comments

Good day everyone! It’s the day after our SEO conference YoastCon and while we didn’t get much sleep last night, we’re still full of energy from the awesome day we – and hopefully every single visitor and our live stream audience – had. Here, we’re taking a peek at what happened yesterday. Somewhere next week, »

Category: Announcements

How to get featured snippets

26 October 2017 by Edwin Toonen » - 10 Comments

what is structured data and

Did you notice Google is offering fewer options for your search results to shine? It seems like Google regularly adds a new box to the search result pages that answers searchers’ questions immediately, without them having to click on anything. For instance, type in [Blade Runner 2049] and you’ll be bombarded by four ads, a »

Category: Content SEO
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