Webmaster Tools

Both Google and Bing ofter specific webmaster tools for webmasters and SEO’s. Google’s Search Console and Bing’s Webmaster Tools are both a true treasure trove of information that every website owner should dive into.

These posts describe features and news about these webmaster tools programs, and act as a set of tutorials on how to use them at the same time.


WordPress robots.txt example for great SEO

26 April 2016 by Joost de Valk » - 36 Comments

robots.txt

The robots.txt file is a very powerful file if you’re working on a site’s SEO. At the same time, it also has to be used with care. It allows you to deny search engines access to certain files and folders, but that’s very often not what you want to do. Over the years, especially Google changed »

Categories: Technical SEO, WordPress
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Weekly SEO recap: Happy new year!

8 January 2016 by Joost de Valk » - 5 Comments

Joost's SEO recap

First of all, a happy new year to you all! This is the first weekly recap of 2016 and the first weekly recap of the last 3 weeks so we have a few weeks of news to cover. Luckily, we weren’t the only ones taking it slow, so it’s about a normal week’s worth of »

Category: Search news
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Weekly SEO Recap: Panda U-Turns and new Bing tools

11 September 2015 by Joost de Valk » - 8 Comments

Joost's weekly SEO recap

New iPhones! Search news? Oh right… So… About that search news. Panda’s making U-turns, Yandex penalizing sites for selling links, Bing offering new keyword tools and more! What happened to Panda? Google announced a Panda 4.2 update that’d “very slowly” roll out a while back, we covered that. It seems as though, according to this post by »

Category: Search news
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Website maintenance: 404 error pages

7 August 2015 by Joost de Valk » - 29 Comments

checking and fixing 404 error pages

If your website means anything for your business, you should regularly schedule time to do maintenance on it. This post will be the first of a series on website maintenance. The series is intended as a guide to things you should check while doing maintenance. We start of with the most basic of all: checking for 404 »

Categories: Analytics, Technical SEO
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Phantom Quality Panda and Google Search Console

22 May 2015 by Michiel Heijmans » - 22 Comments

stop-being-bamboo

At Yoast, we’re all really busy in the preparation for YoastCon next Wednesday, as you will understand. When us SEO people are really busy focussing on other stuff, Google tends to ‘surprise’ the online community with breaking news, algorithm updates or other developments that really need our attention as well. How is that, you might »

Category: Search news
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Search Analytics in Google Search Console

6 May 2015 by Joost de Valk » - 23 Comments

8_Google_Webmaster_Tools_FI

Google Search Console has a feature called Search Analytics that is really helpful for webmasters. This post explains why you’d want to use Search Analytics, what it can help you find and what type of data it has. On May 5th 2015, Google confirmed what we’ve been anticipating for years: mobile search has overtaken desktop search. On their »

Categories: Analytics, Search news, Technical SEO
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Bing Webmaster Tools: Security, Widgets and Messages

11 March 2015 by Michiel Heijmans » - 3 Comments

Compared to the first three sections, the last three are relatively small. In this final post in our series on Bing Webmaster Tools we will go over Security, Malware and Messages and share our findings. Security Making sure your website is secure is of course really important. We have already emphasized this on our page on WordPress security, »

Category: Technical SEO
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Bing Webmaster Tools: Diagnostics & Tools

10 March 2015 by Michiel Heijmans » - 2 Comments

Bing Webmaster Tools provides a number of tools to analyze your website. Somehow, they managed to squeeze these into one page in Bing Webmaster Tools as the dashboard page for the section Diagnostics & Tools. Fortunately, all tools also have a separate page… In this post, we will go over all tools and tell you how »

Category: Technical SEO
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Bing Webmaster Tools: Reports and Data

6 March 2015 by Michiel Heijmans » - 2 Comments

In this second Bing Webmaster Tools post in our series on Webmaster Tools, the focus is on reporting. We’ll be going over a number of pages, and try to explain what information is available and how this can help you improve your website. Or get new insights about your audience, of course. This section is »

Category: Technical SEO
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Bing Webmaster Tools: Configure My Site

4 March 2015 by Thijs de Valk » - 9 Comments

We recently did a series about Google Webmaster Tools  (now known as Google Search Console). So we thought it was time to do a series about Bing Webmaster Tools as well. Bing isn’t that big in The Netherlands, or Europe, for that matter, but it still holds some ground in the US. The most important reason, »

Category: Technical SEO
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