Hi there. My name is Camille and I work as a content specialist at Yoast. I'm part of the Search team and my main focus is writing useful content for our SEO blog. Content that will help you on your SEO adventure, regardless of where you are!
My love for content started at a young age when I discovered books. Novels, fantasy series, classics, biographies, and the occasional comic book. They all create their own little world you can dive into whenever you feel like it. But our world has lots of stories to tell as well. That’s why, after a few years of working in online marketing, I decided to focus on content marketing.
I have a Bachelor’s degree in Communication & Multimedia Design and a Master’s degree in Media & Influence. Besides my interest in media, I also enjoy being outdoors. Taking long walks, swimming, or going to a music festival with friends to wind down and recharge my batteries. I live in the lovely town of Elst with my fiancé Nico, our son Sam and our cat Nami.
Do you have a website or are you thinking about creating one? And do you want to attract more people to your business? If the answer is yes, then there’s no doubt about it: SEO should be part of your marketing efforts. It’s a great way to build your brand and get people on your […]
Read: "What is SEO (Search Engine Optimization)?"
WordPress 6.6 is here and it comes with a suite of new features and improvements. Features that will give you more control over the look of your website, peace of mind when auto-updating plugins, and introduce you to some improved workflows. Here’s a sneak peek into the key highlights of this release. Page previews in […]
Read: "WordPress 6.6: The 6 highlights in this release!"
There’s a new kid in town, and it’s one you want to be friends with: OSO. It stands for organic search optimization, and with the Search Generative Experience rolling out, this acronym is one you should pay attention to. It’s not here to replace our good old SEO. But it does want to change your […]
Read: "Is OSO, organic search optimization, the new SEO?"
At Yoast, we talk a lot about writing and readability. We consider it an essential part of SEO. Your text needs to be easy to follow and it needs to satisfy your users’ needs. This focus on your user will help your rankings. However, we rarely talk about how search engines like Google read and […]
Read: "How does Google understand text?"
We often get the question of how long an online text should be. As this often depends on different factors, giving just one answer is difficult. But looking from an SEO and user-oriented perspective, there is a rule of thumb you can follow. We advise writing more than 300 words for posts or pages, while […]
Read: "Word count and SEO: how long should a post or page be?"
WordPress 6.5 is live! Once again, the WordPress team, consisting of people from all over the world, has many new improvements for us. We looked at the exciting, new features and listed them for you. So, let’s see how you can use these changes to improve your WordPress website now that the release is live. […]
Read: "WordPress 6.5: The features you want to know about"
Have you not thought about your website in a while? Or are you just not sure where to start when it comes to optimizing your pages? No worries. We are here to help you revive your website through the power of SEO! And make you fall in love with your website all over again. Because […]
Read: "How to rekindle the love for your website through SEO"
SEO is all about creating a great experience for the people visiting your website, or seeing your snippet in the search results. That’s why a lot of your SEO efforts will likely be focused on things like content, UX and pagespeed. Efforts that help you optimize your page or website overall. As they should! They […]
Read: "Link building strategy: a successful approach in 6 steps"
WordPress and the community around it are very committed to making websites as accessible as possible. Websites should be accessible to every visitor and anyone should be able to use WordPress to create their website or application. To keep accessibility top of mind, there’s a dedicated Accessibility Team that provides expertise and further improves WordPress […]
Read: "The importance of accessibility in WordPress"
Yoast SEO checks for the keyphrase density or keyword density of your text. But what is keyphrase density exactly? And why is it important for your SEO? In this article, we answer these questions. On top of that, we’ll discuss what you can do to improve the keyword density of your content so you score […]
Read: "What is keyphrase density and why is it important?"
