Yoast
Cart

Twitter

Advanced Technical SEO: How social image sharing works and how to optimize your og:image tags

30 April 2018 by Jono Alderson - 15 Comments

Optimizing how your content looks when it’s shared on third-party platforms like Facebook, Twitter or WhatsApp can drive improved visibility, clickthrough, and conversions. But it’s not as simple as just picking a great image… When you share a URL on Facebook, Twitter, or other platforms, they’ll typically show a preview of the page, with a …

Read: "Advanced Technical SEO: How social image sharing works and how to optimize your og:image tags"
Categories: Social Media, Technical SEO
Tags: , , ,
Optimize product images for your online shop

How to use Twitter Cards

16 June 2017 by Jimmy Comack - 7 Comments

Back in 2012, Twitter introduced a system called Twitter Cards which allows site owners to display enhanced tweets on their websites using a syntax very similar to that of OpenGraph. Thanks to this new system, Twitter can show nicer looking tweets, including ones containing media such as images, audio and video. How does it work? …

Read: "How to use Twitter Cards"
Category: Social Media
Tags: , , ,
Twitter cards

How to use social media?

24 March 2017 by Marieke van de Rakt - 27 Comments

Social media endeavors should be a part of your SEO strategy. As social media usage increased in popularity, Google and other search engines couldn’t ignore them any longer. This means that your site’s popularity on social media ties in with your SEO more and more. The reason for this is simple: if people talk about you, online or offline, …

Read: "How to use social media?"
Categories: SEO basics, Social Media
Tags: , , , ,
how to use social media

Social buttons: How to add and track them on your site

23 March 2017 by Jimmy Comack - 4 Comments

To help your blog gain more readers, you can make use of social buttons which allow your current readers to share interesting posts on their social media accounts. But how should you go about implementing them? In this post we’ll explain how we’ve done this at Yoast and will give you some pointers on how …

Read: "Social buttons: How to add and track them on your site"
Categories: Analytics, Social Media
Tags: , , , , ,
social media buttons website

Metadata and SEO part 3: social, internationalization and more

15 March 2017 by Michiel Heijmans

Literally, metadata is data that says something about other data. You can use particular metadata to send information about a webpage to a search engine or a social media channel, and thereby improve your SEO. In the first two posts of this metadata series, we discussed meta tags in <head>of your site and link rel metadata. …

Read: "Metadata and SEO part 3: social, internationalization and more"
Categories: Social Media, Technical SEO
Tags: , ,
metadata seo social media internationalization

Social Previews in Yoast SEO Premium

3 May 2016 by Joost de Valk - 8 Comments

In Yoast SEO Premium 3.2, we introduced social previews. It works much like the snippet preview people have come so used to. As the snippet preview does for search rankings, we think social previews will improve your social workflow. Which picture will Facebook pick? When you publish a post and you haven’t specifically selected a Facebook image …

Read: "Social Previews in Yoast SEO Premium"
Category: Social Media
Tags: , , ,
Social previews in Yoast SEO Premium

Twitter Analytics: stats for your tweets

28 October 2015 by Michiel Heijmans - 1 Comment

Setting up your website is step one, promoting it is step two. The basis of that should be great content, and social media is your handy, free platform for this (next to all the great links you have gathered for your site, of course).  Social media, for us, is focused on Facebook, Pinterest, YouTube and Twitter. Over …

Read: "Twitter Analytics: stats for your tweets"
Categories: Analytics, Social Media
Tags: ,
Twitter analytics

Use Social Media to increase your sales

11 August 2015 by Michiel Heijmans

As a small business owner, there are many ways to promote your product or brand. One of these ways is free and can have a huge reach: social media. Unfortunately, a lot of the entrepreneurs I have spoken to recently feel that the effect isn’t worth the effort. We also see that in our consultancy, by …

Read: "Use Social Media to increase your sales"
Categories: eCommerce, Social Media
Tags: , ,

Browse other categories