Holistic SEO archives

Recent Holistic SEO articles

5 tips on how to create good seasonal content

11 December 2024 Cindy Paul

It’s the festive season! Or it’s nearly Valentine’s Day, or the start of summer, or… You get the drift. People love to celebrate, which is why seasonal content tends to do well during those periods. So, should you put effort into creating content for the holidays? We think so! But you should be smart about …

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5 tips on how to create good seasonal content

How to write conversational content

22 October 2024 Cindy Paul

People nowadays are uninterested in cold and business-like pieces of content. They want something authentic. They want conversations with people. That’s partly why Reddit is grabbing top spots in the search results because people know they’ll be reading something authentic. Hence why it’s smart to create more conversational content. But how do you do that? …

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How to write conversational content

Elevating author and publisher entities in SEO

25 July 2024 | 2 Comments Edwin Toonen

The SEO community has been buzzing following the release of internal Google documents, revealing more details about how author and publisher entities influence search rankings. These insights help you strategically optimize your author and publisher profiles. This article will explore these entities and give you some actionable strategies to incorporate their optimization into your existing …

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Elevating author and publisher entities in SEO

What is Search Experience Optimization (SXO)?

18 July 2024 | 1 Comment Edwin Toonen

Today, you have to think beyond simply ranking high on search engines. Users want more than just a simple website visit. Your visitors and customers are looking for an engaging experience. Search Experience Optimization (SXO) can help provide this. This merges SEO with user-centric design to help you attract visitors and keep them engaged. The …

Read: "What is Search Experience Optimization (SXO)?"
What is Search Experience Optimization (SXO)?


The Google Leak: insights and implications for SEO best practices

In the SEO universe, paradigm shifting insights can suddenly appear out of nowhere, like a decloaking warbird a little too close to the neutral zone, catching even the most seasoned captains by surprise. The recent Google API leak has sent such a shockwave through the SEO quadrant, igniting intense discussions and debates within the community. …

Read: "The Google Leak: insights and implications for SEO best practices"
The Google Leak: insights and implications for SEO best practices




Link building strategy: a successful approach in 6 steps

8 February 2024 Camille Cunningham

SEO is all about creating a great experience for the people visiting your website, or seeing your snippet in the search results. That’s why a lot of your SEO efforts will likely be focused on things like content, UX and pagespeed. Efforts that help you optimize your page or website overall. As they should! They …

Read: "Link building strategy: a successful approach in 6 steps"
Link building strategy: a successful approach in 6 steps