SEO blog archives - Page 81 of 91


It’s not Panda, not Penguin, it’s… Brands!

15 January 2016 | 8 Comments | Joost de Valk

This week we had quite a bit of news. But…. I’ve written about it all, already. So I’m gonna be a lazy guy and point you straight at the three posts I wrote this week on Google changes: The week started with us not knowing much yet, but it’s good to read this to get an idea …

Read: "It’s not Panda, not Penguin, it’s… Brands!"
Joost's SEO recap

Google core algorithm update: brand terms

14 January 2016 | 23 Comments | Joost de Valk

Over the weekend we saw an incredibly big shuffle in Google search results. I wrote about it earlier this week, as we were researching what happened. I’ll be honest: we’re still researching. But let me update you on what we know and don’t know about this Google core algorithm update. What we know We know …

Read: "Google core algorithm update: brand terms"
Google algorithm

Google Panda part of Google’s core algorithm

14 January 2016 | 7 Comments | Joost de Valk

Panda has become a part of Google’s core algorithm. This post discusses what that means for SEOs and webmasters. Amidst (or actually slightly before) all the kerfuffle about the changes to Google’s core algorithm this week, Jennifer Slegg posted a huge article about Google Panda, that’s really worth a look. It was vetted by people on Google’s webmaster team, and …

Read: "Google Panda part of Google’s core algorithm"
Google Panda became a part of Google's Core algorithm


What is the mission of your website?

Before you start making any improvements on your website (SEO, UX or otherwise), you should ask yourself: what’s the mission of my website? Why should people visit my website, read my posts or buy my stuff? What’s the purpose of my website? You should be able to answer these questions in a heartbeat. In this post, …

Read: "What is the mission of your website?"
think about the mission of your website

Google update: Real time Penguin? Or something else?

11 January 2016 | 28 Comments | Joost de Valk

We’re currently seeing one of the biggest and most dramatic changes in Google rankings we’ve seen in the last few years. At first we were guessing it’s the promised real time Google Penguin roll out, but all the reports seem to say that it’s multi-faceted and not really tied purely to links, so we’re not 100% sure. …

Read: "Google update: Real time Penguin? Or something else?"
Link building what not to do