Google algorithm archives

Keyword density in a post-Panda world

25 November 2015 by Joost de Valk

The Yoast SEO plugin helps you to optimize your text for the keyword you want to be found for. In Yoast SEO 3.0 we made some big changes in our content analysis. In this post we’ll discuss the adaption of our Yoast SEO keyword density check and the possibility to optimize for multiple keywords in …

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keyword stuffing is not a good idea in a post-Panda world

Weekly SEO Recap: RankBrain and Archive Search

30 October 2015 by Joost de Valk - 3 Comments

This week in search we saw the following important events: Google (finally) got a brain; we’re getting search for the web’s history; Google said Penguin will come before the end of the year. RankBrain In a piece on Bloomberg Google talked about using AI for their search results, something that we’ve been speculating as coming …

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Joost's Weekly SEO Recap

Weekly SEO Recap: AJAX crawling and Panda

16 October 2015 by Joost de Valk

After this week’s launch of our first Basic SEO training, it’s now time to sit back and relax. For about two minutes. The next milestone is our upcoming Yoast SEO release which we’ve determined, because of the sheer amount of new features in it, will be called Yoast SEO 3.0. Luckily, the search engines took it …

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Joost's Weekly SEO Recap


Weekly SEO Recap: antitrust ranking factors

18 September 2015 by Joost de Valk - 3 Comments

I write this knowing that next week I’ll be in Munich with many friends of the SEO industry for SEOktoberfest, a conference unlike any other. We’ll talk shop with some of the best and brightest minds in our industry and to say I’m excited is an extreme understatement. Google loses antitrust case in Russia These headlines …

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Joost's Weekly SEO Recap

Weekly SEO Recap: Panda U-Turns and new Bing tools

11 September 2015 by Joost de Valk - 8 Comments

New iPhones! Search news? Oh right… So… About that search news. Panda’s making U-turns, Yandex penalizing sites for selling links, Bing offering new keyword tools and more! What happened to Panda? Google announced a Panda 4.2 update that’d “very slowly” roll out a while back, we covered that. It seems as though, according to this post by …

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Joost's weekly SEO recap

Phantom Quality Panda and Google Search Console

At Yoast, we’re all really busy in the preparation for YoastCon next Wednesday, as you will understand. When us SEO people are really busy focussing on other stuff, Google tends to ‘surprise’ the online community with breaking news, algorithm updates or other developments that really need our attention as well. How is that, you might …

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