7 April 2017
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Joost de Valk
Adding videos to your pages or posts can enrich the experience a user has on your site. In our case, for instance, when we want to explain how a certain feature of Yoast SEO works, adding a video or screencast showing you how to use it, will most likely contribute to the understanding of the …
Read: "Video on YouTube or on my own site?"
6 April 2017
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Marieke van de Rakt
SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner …
Read: "Case study: SEO of a mom blog"
5 April 2017
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Tim Hengeveld
A few weeks ago, I went to my first proper WordCamp, in London. I went as a designer, and I wasn’t expecting to learn very much, but spoiler warning: I was wrong. In this post, I will explain why going to a WordCamp is worthwhile as a designer, why WordPress needs more designers, and how designers …
Read: "Contributing to WordPress as a designer"
29 March 2017
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Thijs de Valk
At Yoast, we’re known for giving you numerous tips to improve your site’s SEO. However, how do you know whether those tips are actually working for you? There are a number of tools out there that can help you track your SEO, but most of them will cost you money. And, in the end, it’s obviously just …
Read: "Tracking your SEO with Google Analytics: a how-to"
27 March 2017
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Joost de Valk
Do you want to set up a brand new website or move your website to a new host? Choosing a web host can be hard because there are thousands of hosting companies out there. So it’s a tough decision to make, but a very important one too! When you’re comparing various hosting aspects, should you consider the …
Read: "Impact of host location on SEO?"
21 March 2017
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Joost de Valk
This is a rather special release, as it’s a project that’s close to my heart. It’s not a full-featured release, however, it is just necessary as a regular release. In Yoast SEO 4.5, we are urging site owners whose sites run on servers with an outdated version of PHP to update to a more recent …
Read: "Yoast SEO 4.5: update your PHP version"
15 March 2017
Michiel Heijmans
Literally, metadata is data that says something about other data. You can use particular metadata to send information about a webpage to a search engine or a social media channel, and thereby improve your SEO. In the first two posts of this metadata series, we discussed meta tags in <head>of your site and link rel metadata. …
Read: "Metadata and SEO part 3: social, internationalization and more"
13 March 2017
Joost de Valk
If you own a blog for a long time, it could be that some of your old blog posts need to be updated or optimized. Every once in a while, you should go through your archive to check that. When you go through your archive pages, you might see posts with low-quality content that you don’t …
Read: "Noindex posts that need an update?"
9 March 2017
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Michiel Heijmans
In the first post of our metadata series, I discussed the meta tags in the <head> of your site. But there’s more metadata in the <head> that can influence the SEO of your site. In this second post, we’ll dive into link rel metadata. You can use link rel metadata to instruct browsers and Google, for example to point them to the AMP version …
Read: "Metadata and SEO part 2: link rel metadata"