Blog SEO: how to make people stay and read your post

29 September 2015 | 9 Comments | Marieke van de Rakt

When you succeed in getting visitors to one of your blogpost, you want them to stay and read your stuff. Readers (and especially first time visiting readers) are bored really quickly. You should grab their attention extremely fast and help them to understand the main message of your blog. In this post, I will give five …

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Blog SEO: how to make people stay and read your post



Multivariate testing: what it is and when to use it

5 August 2015 | 3 Comments | Thijs de Valk

We’ve written quite some posts on Conversion Rate Optimization and A/B testing on yoast.com in the last few years. However, we’ve never really touched the subject of multivariate testing. In this post I’ll explain what multivariate testing is, its pros and cons and when you should (and should not) be using it. What is multivariate testing? …

Read: "Multivariate testing: what it is and when to use it"
Multivariate testing: what it is and when to use it