SEO blog archives - Page 83 of 86

The anatomy of a WordPress theme

10 January 2011 by Joost de Valk - 112 Comments

With all the WordPress theme frameworks that arose over the past few years, you’d almost forget what a normal WordPress theme looks like. Almost, because Yoast has got your back and we’re about to remind you! Check out our anatomy of a WordPress theme infographic:   For reference, here is the copy in the infographic: Anatomy of a …

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yoast SEO





SEO Hosting

15 September 2010 by Joost de Valk - 48 Comments

Downtime of your website can lead to vastly decreased performance in organic search. I’ve been saying this for years, and have had some small examples to show for it. Now though, I’ve got a great example that I wanted to share with you. The client in this case was Independer.nl and they lost a very …

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WordPress Plugins


The heading structure for your blog

2 September 2010 by Joost de Valk - 45 Comments

The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected. Because they have different goals, a single post needs another heading structure than your blog’s homepage or your category archives. This post intends to give you …

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why heading use is important


Why functionality in themes is not always good.

25 August 2010 by Joost de Valk - 35 Comments

So you’ve switched over to a theme that comes with built-in functionality for titles and meta descriptions. Instead of using HeadSpace2, All in one SEO or another SEO plugin, you’re now using the theme’s built-in SEO functions and input boxes for title’s and meta descriptions. It just seems more logical doesn’t it? Loading one plugin …

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highlighting authors in WordPress