SEO blog archives - Page 78 of 84

Conversion rate optimization: hypothesise first, then test

19 June 2013 by Thijs de Valk - 32 Comments

Since I began working at Yoast, I’ve been busy with a lot of things, but my personal favorite definitely is this one: conversion. Maybe this is because of my background in behavioral science. Or maybe I just prefer bigger numbers to smaller ones. In any case, the fact remains: I’m hooked. Now, for the people …

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yoast SEO

WordPress SEO Community & Roadmap

14 May 2013 by Joost de Valk - 41 Comments

Our WordPress SEO plugin has been getting more and more downloads, bringing it to the top of the most downloaded plugin chart on WordPress.org fairly regularly. With that comes more interest from other developers as well, which is something we absolutely love, but is kind of impossible to manage properly on WordPress.org. Which is why we’ve …

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Why we moved to email support with HelpScout

17 April 2013 by Joost de Valk - 56 Comments

When we started doing premium WordPress plugins, we also added a support forum to yoast.com. Many people liked this but I was, to be honest, skeptic. My experience with the WordPress.org forums are … Poor, at best. I just don’t think forums work very well, in large part because there is an ever continuing tendency …

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Category: Announcements
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Why Google won’t display the right page title

26 March 2013 by Joost de Valk - 39 Comments

Quite often we receive support requests for Yoast SEO and its premium add-ons, all asking one “simple” thing: why isn’t Google picking up my page title? People who changed their page title and see that the search results still show their old title are bound to think Google didn’t “get” the new title yet and they …

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crafting good titles

On focus, and how we’re slowly changing our business model

22 March 2013 by Joost de Valk - 41 Comments

Warning: this isn’t the usual SEO / WordPress related post, but more of a “personal” post about how I’ve gone about building and changing my / our business. When I started Yoast, then called Altha, it was just me, doing web development for a few clients here and there. It was a side job to …

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Category: Announcements

Why we don’t support old WordPress versions

7 March 2013 by Joost de Valk - 23 Comments

For all sorts of reasons, some people have a problem with updating WordPress installs properly. I will state now that for both our free and premium plugins we do not support anything but the latest and the prior to last version. If you’re running anything else, we can’t help you. But mostly, I want to convince …

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web content accessibility at yoast

Want SEOs to lose their job? Start doing yours!

11 December 2012 by Joost de Valk - 61 Comments

This morning, an article by Paul Boag was published on Smashing Magazine that got a few SEOs, including myself, all riled up. As Bill Slawski pointed out in the comments, Paul has written articles on SEO before. Paul, whom I respect tremendously for his web development work, obviously doesn’t “get” SEO and has evidently had …

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Category: Technical SEO
SEO

WordPress SEO, more secure than ever before.

7 December 2012 by Joost de Valk - 25 Comments

One of the benefits of making money on paid plugins is that you can more easily spend money for other people to look at and even better, review your plugins. Today is the first result of what might become a somewhat longer tradition: WordPress SEO is now a Sucuri Safe Plugin. What this means? It …

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wordpress security must read article by yoast




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