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Yoast writes about several topics like Content SEOTechnical SEOUX & Conversion, Analytics, eCommerce, Social Media and, of course, WordPress.

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Crunchbase Widget WordPress plugin

28 July 2008 by Joost de Valk » - 1 Comment

yoast seo

I was talking to my buddy Shoemoney on IM this weekend, and he mentioned that he thought there was a need for a good WordPress CrunchBase plugin, to easily integrate CrunchBase widgets into your posts without having to create the widget on the CrunchBase site, and then copy the widget code into your own post.  »

Category: WordPress
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SEOktoberfest

24 July 2008 by Joost de Valk » - 14 Comments

Some of my readers are seasoned SEOs, others are not, some wear black hats, some, like myself, wear spotless white hats, but we all enjoy having a drink, don’t we? Well this October, you might be in for the drink of a lifetime.  Imagine being in Munich, during Oktoberfest, drinking alongside this conference’s speakers: Rsnake »

Category: Technical SEO
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Amazon Universal Wish List

23 July 2008 by Joost de Valk » - 8 Comments

wish list

This is one of the cooler ideas I’ve seen recently on actually using the Wisdom of the Crowds to improve your knowledge about products. Don’t know exactly how long this has been live, but Amazon has a cool new feature for their wish lists: you can now add items from other sites.  I’ll show you »

Category: User eXperience (UX)

B2B Content SEO

22 July 2008 by Erik-Jan Bulthuis » - 14 Comments

Small business tips

This is another guest post by my Onetomarket colleague Erik-Jan Bulthuis. In the first part of this series about B2B SEO, we spoke about an online strategy for B2B websites. We named some differences between B2B and B2C websites. We also determined the kind of content a B2B website needs. This article dives deeper into »

Category: Content SEO
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WordPress 2.6

15 July 2008 by Joost de Valk » - 13 Comments

WordPress 2.6, nicknamed Tyner, has just been released, and it’s absolutely jam packed with new features and nice goodies. The WordPress guys have made a video showing off the new stuff: Highlights for me are the post revisions, you can now compare revisions like this: This turns WordPress into a direct competitor for many enterprise »

Category: WordPress
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Crawl Rate Tracker

20 June 2008 by Joost de Valk » - 9 Comments

My friend Patrick Altoft and I were talking about his crawl rate tracker plugin yesterday, discussing some possible new features. He mentioned that it didn’t work on 2.5, more specifically, that the install failed on 2.5. Luckily, Mezza had e-mailed him a fix, I tested it for him and it proved to work.  Next to »

Categories: Technical SEO, WordPress
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Meet Yoast!

9 June 2008 by Joost de Valk » - 68 Comments

yoast seo

Update: Curious how it all started? This is the launch post of yoast.com by Joost. One for the books ;-) After a couple of years on joostdevalk.nl, I’ve decided it was time to do a couple of things at the same time: redesign to a more professional look move to a .com domain and US »

Category: Technical SEO
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PageRank Sculpting with nofollow, the final words

4 June 2008 by Joost de Valk » - 15 Comments

Matt just did a huge post with updates to Google’s SEO documentation, and mentioned a new page about nofollow. This page features one block of content that is the final word on whether using nofollow for PageRank sculpting is “allowed” or not: Crawl prioritization: Search engine robots can’t sign in or register as a member »

Category: Technical SEO
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Web Analytics Congress: the learnings

29 May 2008 by Joost de Valk »

I’ve had a great day at the web analytics congress, the keynotes by Neil Mason and my good friend Avinash Kaushik were inspiring as ever, and Mieke from Independer.nl had a nice presentation. Not much real news in there for me, but very, very inspiring. What I saw today was mostly this though: even though »

Category: Analytics
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Web Analytics Congress in the Netherlands

29 May 2008 by Joost de Valk »

I’m currently at the web analytics conference here in the Netherlands, where Neil Mason of Applied Insights is doing the keynote speech, saying he doesn’t actually like web analytics, but rather calls it online marketing optimization and I feel strangely at home…

Category: Analytics
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