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Penguin, Panda, it’s not that black and white..

14 May 2012 by Joost de Valk - 85 Comments

We’re getting quite a few site review requests and SEO consultancy requests recently for people that have been hit by a sudden drop in traffic after the recent Google Penguin update. Because there has been quite some news about Google’s Penguin update and before that its Panda update, people are blaming those. In our perspective, …

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Google Panda and Penguin

Tracking Outbound / Affiliate Links with getClicky

26 January 2012 by Joost de Valk - 17 Comments

I use Clicky for most of my day-to-day tracking and analysis, only using Google Analytics for the harder analyses. One of the things Clicky can do most wonderfully is track outbound clicks. There’s an issue however when you start routing your affiliate links through a script or on-site redirect. I redirect mine through /out/ here …

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Clicky web analytics

WordPress SEO Plugin Theme Integration Guide

1 January 2012 by Joost de Valk - 43 Comments

Theme authors come in two different shapes and sizes: those who integrate SEO “functionality” into their themes and those who don’t. If you’re in the camp of integrating SEO functionality into your theme, you’ve got yet another choice to make: do you “yield” for site owners that have an SEO plugin installed, disabling your own …

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Questions and Answers – Google+ edition

28 November 2011 by Joost de Valk - 12 Comments

In honor of the new Yoast Google+ page, I’ve taken questions there which I’ll answer here, so everyone can benefit. Do you think the increased number of metatags released by Google are good for webmasters and the web, or just making things more complicated for the amateur so only those that can afford SEO consultancy …

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(Collaboratively) Translating Yoast Plugins

3 October 2011 by Joost de Valk - 28 Comments

I’ve been bugged for over 2 years now by people who wanted me to make it possible to translate my plugins into their language. Only a few of my plugins so far have had proper internationalization options, mostly due to me being lazy busy with other stuff. This is now changing, rapidly, though! Last friday …

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Tower of Bable: no longer!