7 November 2019
Jono Alderson
Your robots.txt file is a powerful tool when working on a website’s SEO – but you should handle it with care. It allows you to deny search engines access to different files and folders, but often that’s not the best way to optimize your site. Here, we’ll explain how we think site owners should use their …
Read: "WordPress robots.txt: Best-practice example for SEO"
23 October 2019
|
Marieke van de Rakt
Writing a blog post can be a challenge. It is hard work, but afterward, you’re probably proud of what you have created. No way you are ever going to throw those beautiful articles away, right? But what should you do with blog posts that are really, really old? Should you keep all of those? In …
Read: "Should you keep old content?"
22 October 2019
|
Meike Hendriks
When you want to make some considerable improvements to your website, what’s the best place to start? At Yoast, we feel that research is always one of the most important things to do. It’ll help you find out what needs work, why it needs work, and of course, what you have to do to make …
Read: "An introduction to user research"
16 October 2019
|
Fleur Heesen
Engaging your audience is a very powerful tool to keep them on your site, but also not the easiest thing in the world. Especially when it comes to online. In this article, I’ll explore three areas to help you engage your online audience: knowledge gaps, memory overload, and creating a connection. I’ll also give lots …
Read: "Engaging your online audience: 8 practical tips"
11 October 2019
|
Marieke van de Rakt
There were rumors. People were talking. People were asking questions. And now… we can finally tell you all about the next YoastCon! It’s going to be a very special edition. A legendary edition. And, a birthday party! YoastCon 2020 will take place on 10 September 2020. We will celebrate our 10 year anniversary. And… we’d …
Read: "Celebrating 10 years of Yoast: YoastCon 2020!"