30 December 2019
|
Marieke van de Rakt
It’s almost 2020 and a brand-new decade is right around the corner! A decade ago, Yoast didn’t even exist yet. A lot has changed in the past 10 years. In this blog post, I would like to look back at (almost) 10 years of Yoast. And, I’ll look at our plans for next year! 2020 …
Read: "Looking back at (almost) a decade of Yoast"
1 December 2019
Fleur Heesen
Do you know what the passive voice is and why you should avoid it in most cases? In the readability analysis in Yoast SEO, we recommend using the passive voice in a maximum of 10% of your sentences. In this post, we’ll answer a couple of questions about the passive voice and the assessment in our plugin. …
Read: "The passive voice: What is it and how to avoid it?"
27 November 2019
|
Jono Alderson
Sometimes, having a great website with great content isn’t enough. Even if you’re doing everything right, you might still fall behind a stronger, faster, better-resourced competitor. In almost every niche, SEO is about more than just improving your site — it’s about beating every other site. If you want to win, you have to do …
Read: "It’s not enough to ‘write content’. You have to publish resources."
21 November 2019
|
Willemien Hallebeek
Today, we’re releasing Yoast SEO 12.5.1. It contains a patch to make sure the publication date of your posts is picked up correctly by Google, so the right time will be shown in the search results. Currently, the time shown in the results might differ from the actual publication time, depending on the time zone …
Read: "Yoast SEO 12.5.1: Patch release for time-offset issue"
20 November 2019
|
Willemien Hallebeek
Copywriting is a crucial element of every SEO strategy. High-quality content is what helps you rank and sets your site apart from all the other sites out there. So, you’ll want to do SEO copywriting the right way. Preferably without making any fatal mistakes. Want to know what not to do when you’re writing SEO …
Read: "5 SEO copywriting mistakes you should avoid"
19 November 2019
|
Iris Guelen