9 January 2020
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Willemien Hallebeek
It can happen to anyone: You’re working on your site, fiddling on some posts here and there, and hit update when you’re done. After a while, you check back on how a post is doing and, to your dismay, it disappeared completely from the search engines! It turns out you’ve accidentally set a post or …
Read: "Help, I’ve accidentally noindexed a post. What to do?"
8 January 2020
Fleur Heesen
Ever heard of keyphrase distribution? The SEO analysis in the Yoast SEO plugins provides feedback on your keyphrase distribution. But what does this entail? Why does it matter? And how can you balance your keyphrase distribution? That’s what you’ll find out in this post! Having an orange or red traffic light for the keyphrase distribution …
Read: "Keyphrase distribution: What it is and how to balance it"
30 December 2019
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Marieke van de Rakt
It’s almost 2020 and a brand-new decade is right around the corner! A decade ago, Yoast didn’t even exist yet. A lot has changed in the past 10 years. In this blog post, I would like to look back at (almost) 10 years of Yoast. And, I’ll look at our plans for next year! 2020 …
Read: "Looking back at (almost) a decade of Yoast"
1 December 2019
Fleur Heesen
Do you know what the passive voice is and why you should avoid it in most cases? In the readability analysis in Yoast SEO, we recommend using the passive voice in a maximum of 10% of your sentences. In this post, we’ll answer a couple of questions about the passive voice and the assessment in our plugin. …
Read: "The passive voice: What is it and how to avoid it?"
27 November 2019
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Jono Alderson
Sometimes, having a great website with great content isn’t enough. Even if you’re doing everything right, you might still fall behind a stronger, faster, better-resourced competitor. In almost every niche, SEO is about more than just improving your site — it’s about beating every other site. If you want to win, you have to do …
Read: "It’s not enough to ‘write content’. You have to publish resources."