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Yoast writes about several topics like Content SEOTechnical SEOUX & Conversion, Analytics, eCommerce, Social Media and, of course, WordPress.

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Sending Reliable Email with Postmark

5 December 2011 by Joost de Valk » - 25 Comments

Reliable Email Delivery

Reliable email delivery is important to your business: your website probably has a contact form for hiring inquiries; your web application(s) rely on email for interaction with your clients, heck, you might even rely on your server to send email for e-commerce transactions. If those emails do not reliably reach you or your (prospective) customers, »

Category: WordPress
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Questions and Answers – Google+ edition

28 November 2011 by Joost de Valk » - 12 Comments

In honor of the new Yoast Google+ page, I’ve taken questions there which I’ll answer here, so everyone can benefit. Do you think the increased number of metatags released by Google are good for webmasters and the web, or just making things more complicated for the amateur so only those that can afford SEO consultancy »

Category: Technical SEO
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SEO Ranking Data: Tracking Passively and Actively

20 November 2011 by Joost de Valk » - 20 Comments

On tracking SEO Ranking Data

People ask me at times whether I talk about SEO ranking data with my clients and/or monitor it for them. In almost all cases I do monitor it, in some cases, we talk about them, in a lot of cases we don’t, as it’s just not that reliable of a metric. On the other hand, with »

Category: Technical SEO

(Collaboratively) Translating Yoast Plugins

3 October 2011 by Joost de Valk » - 28 Comments

Tower of Bable: no longer!

I’ve been bugged for over 2 years now by people who wanted me to make it possible to translate my plugins into their language. Only a few of my plugins so far have had proper internationalization options, mostly due to me being lazy busy with other stuff. This is now changing, rapidly, though! Last friday »

Category: WordPress
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rel=”next” & rel=”prev” for paginated archives

15 September 2011 by Joost de Valk »

Google is once again showing why standards compliant building might be very beneficial for SEO. They have started to use rel=”next” and rel=”prev”, both part of HTML4 and HTML5, to recognize archives and paged articles. Just yesterday I was having a discussion with Nathan Rice, on of the developers of Genesis over how one should deal »

Category: Technical SEO

Gravity Forms

11 September 2011 by Joost de Valk »

Gravity Forms is easily the best forms plugin for WordPress, highly recommended!

Category: WordPress
Tag:

WordPress SEO by Yoast, version 1.0

31 August 2011 by Joost de Valk » - 134 Comments

yoast seo

Yay!!! It’s there. After almost a year of coding, I dare say that my WordPress SEO plugin is finally to be called stable. That doesn’t mean there are no more bugs left to squash: I wish. It does mean though that I now strongly believe that it’s safe to run on smaller and bigger sites »

Category: WordPress
Tag:

rel=”author” and rel=”me” in WP and other platforms

23 August 2011 by Joost de Valk » - 127 Comments

Scobleizer's about link, that should have rel="author"

The recent changes from Google and my post about it regarding the highlighting of authors in search caused quite a few questions. People have been asking me how to do specific things and how to make certain elements contain rel=”author” or rel=”me”. Instead of replying to each of those emails and comments I decided to write one »

Categories: Technical SEO, WordPress
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Author Highlighting in Search with WordPress

30 June 2011 by Joost de Valk » - 30 Comments

highlighting authors in WordPress

Amidst all the news about Google+ and Google social interaction tracking (and yes I will work on & post about that too), Google released some other news today. They said they’re going to be highlighting authors in the search results. I think this is an awesome feature. It means that you’ll see a picture / »

Category: WordPress
Tag:

Optimizing the Facebook Open Graph Protocol

27 June 2011 by Alex Moss » - 25 Comments

optimize for open graph facebook

A small note from Joost first: I’m working on a project with Alex Moss from Pleer. He knows an awful lot about the Facebook Open Graph protocol, in fact he did a couple of pretty good plugins for Facebook comments and buttons etc. I asked him to do a guest post about Open Graph here, »

Category: Social Media
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