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Here, you’ll find everything you need to know about SEO. Whether you’re looking for tips and tricks for beginners, the most complete SEO guides, or a deep-dive into technical SEO.
Say hi to Yoast SEO 14.7, chock-full of enhancements to help you with your site’s SEO. Have you heard about the addition of XML sitemaps in WordPress 5.5? The Yoast SEO plugin is completely prepared for this. We also have some great news for users of the Web Stories plugin. But most importantly, we’re releasing …
Read: "Yoast SEO 14.7: Smarter and faster internal linking suggestions in Premium"
A website allows you to target the entire (online) world. Local SEO, on the contrary, is focused on ranking higher in your local area. Especially now, when people are trying to reach you more often online than offline, it’s worth investing in it. Getting found online by your local audience highly increases your business’s chances of …
Read: "SEO basics: What is local SEO?"
August 1 is World Wide Web Day. On this date, back in 1989, the world wide web was born at the CERN lab in Switzerland. Something that started as a way to share knowledge between scientists, has grown out to something none of us can imagine life without. And because the web is such an …
Read: "Making the web better: an interview with Joost & Omar"
In our recent post about local landing pages, we explained what they are and how you can set them up. These pages can be seen as a part of local SEO, which focuses on increasing your local visibility. Today I want to discuss another factor that can help you with local SEO: adding a store …
Read: "Local SEO: why your site should have a store locator"
Search engines are getting better and better at understanding language. Does that mean they can also understand questions? And what does that mean for the way you should write and optimize your content for questions? We’ll find out in this post! First, we’ll explore how Google understands and uses questions. Then, we’ll go into why …
Read: "Should you optimize your content for questions?"
More than half of all internet traffic comes from mobile devices (fact). So if you are ignoring your mobile site, you might be missing out on on a big part of your audience. In this post, I’d liked to go over a couple of ways you can check your own mobile sites. After this post, you’ll be …
Read: "DIY: Test your mobile site!"
We have a new release for you: Yoast SEO 14.6. This release has some pretty cool enhancements, plus new additions for Yoast SEO Premium users. We’re continuing our run of languages that get word form support with two new ones: Indonesian and Portuguese. Find what’s new in Yoast SEO 14.6! Word form recognition in Yoast …
Read: "Yoast SEO 14.6: New languages with word form support"
As simple as they sound, landing pages might be a confusing topic for site owners. What qualifies as a landing page and what doesn’t? Is every page you land on a landing page? What about Landing Pages in Google analytics? And, can you optimize them for conversion and search engines? Let’s dive in! What is …
Read: "What is a landing page? And how does it work?"
As you might know, Google is rolling out mobile-first indexing as we speak. In September 2020, all websites will be ported over to the mobile-first index. But what does that mean for your ranking? Should you be worried? Should you do anything? Google has been pretty vocal on mobile-first indexing. This post serves as a …
Read: "5 things you need to know about mobile-first indexing"
Google is rapidly expanding the capabilities of Search Console — its must-have tool for site owners/managers. We’ve seen a lot of cool structured data reports appear. In this post, we’re examining an enhancement report dedicated to site speed. It’s important to have a fast site with a good user experience and Google’s new tool helps …
Read: "Core Web Vitals report Search Console checks site speed"