Include taxonomies in XML sitemap?

30 September 2016 | 1 Comment Joost de Valk

Your tag and category pages could be very important pages on your site. If you use these pages right, they can boost your site’s SEO. They can make great landing pages that could also prevent your individual pages from competing. You may wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask …

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Yoast SEO 3.6

27 September 2016 | 23 Comments Joost de Valk

At Yoast, we love to make our work available for everyone. We try to develop products that follow accessibility guidelines to take away any technical hurdles people may stumble on. But we can always take an extra step to help the user navigate the front-end. That’s why we’ve added a wizard to Yoast SEO 3.6, …

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Yoast SEO 3.6


The success of TNW (The Next Web) uncovered – Interview with Boris Veldhuijzen van Zanten

16 September 2016 | 2 Comments Willemien Hallebeek

TNW owns one of the most visited tech news sites, and they organize large tech events around the world. Besides that, TNW also offers gadgets for tech geeks, and they’re just launching a tech hub and a market intelligence platform. Boris seems to be a busy guy! Luckily he found time to answer some questions for our new series “5 …

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The success of TNW (The Next Web) uncovered – Interview with Boris Veldhuijzen van Zanten


Why every website needs Yoast SEO

1 September 2016 Joost de Valk

Every website needs an SEO plugin. More specifically, every website needs our SEO plugin. For most websites, Google is the most important source of visitors. No matter how important social networks can be for a site, SEO is often the most important factor for a site’s growth. Not following SEO best practices, or not doing SEO at all, …

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Why every website needs Yoast SEO

The basics of email marketing

23 August 2016 | 2 Comments Marieke van de Rakt

Email marketing is a great tool to bind your audience to your website. It’s relatively easy to set up an email newsletter and send it to your audience. In this post, I’ll explain the basics of email marketing. Why is email marketing an important element of your growth and marketing strategy? Moreover, I’ll also give practical tips …

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The basics of email marketing


Insights in Instagram analytics

21 July 2016 | 6 Comments Michiel Heijmans

Instagram isn’t yet the traffic source Facebook is. But Instagram is growing rapidly. Just last month, the milestone of 500 million users was reached. It makes you wonder whether or not to incorporate Instagram into your default marketing mix, right? Therefore, it would be nice to have Instagram analytics. In 2015, 33% of US teens …

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Insights in Instagram analytics

Yoast SEO 3.4: accessibility first

19 July 2016 | 10 Comments Joost de Valk

Today we’re releasing Yoast SEO 3.4, a release mostly aimed at improving our accessibility. Which means you won’t see most of the changes, but they’ll make a world of difference to others. We’ve also improved our readability checks and how we deal with some languages, more on that below. Accessibility changes When we hired Andrea a …

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Yoast SEO 3.4: accessibility first