Clicky Analytics (getClicky) Review: clean, simple, effective

In my post last week about social buttons, I included code samples for Clicky Analytics. I got some emails asking me why I use Clicky and Google Analytics alongside each other. In this review I want to show you some of the cool features I use from Clicky Analytics (aka getClicky) that make me use it a lot, actually probably just as much if not more than Google Analytics.

Let me go over some of the features of Clicky Analytics:

The Clicky Dashboard

More than any other affordable analytics package, the dashboard for Clicky shows me what’s happening on my site now. Nothing really fancy, but it just works and measures what it’s supposed to measure. Check out this example:

clicky analytics dashboard

Clicky Analytics Spy

If the dashboard isn’t realtime enough for you, the Clicky spy feature gives a very simple but cool AJAXified overview of the traffic coming in to your site:

Clicky Analytics Spy feature

Their API

Clicky allows you to insert data into it by using their internal data logging API. My Clicky WordPress plugin uses this feature to store comments. Instead of having to do the “unreliable” thing I have to do in Google Analytics: adding an onclick handler to the submit comment button, I can just do a request to the Clicky servers when the comment is inserted into the database, which gives cool stuff like this:

Once someone leaves a comment, the plugin is also able, using the cookie that WordPress sets once you make a comment, to track the visitor by name, so if they come back, you’ll know exactly who it is. This feature (the API as well as the goal part) requires a Pro account, which leads me to the next advantage: its pricing (aff link). You can do up to 30k pageviews per day in an account that costs $60 a year. That’s serious value for money if you compare it to any other paid analytics package.

How about speed?

In the past, Clicky Analytics had some performance issues from time to time. Recently they’ve been improving a lot though, with their latest move being to move to a truly global CDN for their tracking scripts. Today I updated the Clicky WP plugin for that which also reminded me I should really write this post.

Is that all?

No, there’s more, with a Pro account, Clicky will also pick up data from Google Analytics campaign variables, do video analytics and all sorts of other neat stuff. There really are a lot more features in Clicky Analytics, but to be honest, I don’t use them as much as I probably should. All my more hardcore analysis is done in Google Analytics, as I like that interface more for doing such analyses. However, for a quick overview of your site, you can’t really go wrong with Clicky. Like it too? Get it now. And yes, that’s an affiliate link, but trust me, I’d be much better of promoting a far more expensive solution :).

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18 Responses

  1. Ayafoue (middle name)By Ayafoue (middle name) on 26 June, 2011

    The ability of having real time data seems to be really cool. I use Google Analytics and Clicky could be an alternative for me.

  2. scotBy scot on 26 June, 2011

    Why does it do an Iframe to the stats listed in the admin panel?

  3. [keyword deleted]By [keyword deleted] on 26 June, 2011

    At Clicky Analytics my bounce rate is 35%, and at Google Anlytics 72%.

    How can this be? It’s the exact same site and they are tracking at the same time.

    • Joost de ValkBy Joost de Valk on 26 June, 2011

      The explanation for that is here, Clicky uses a different way of calculating bounce rate.

  4. MatteoBy Matteo on 26 June, 2011

    Good work Yoast :) Is it possible to add a way to select Clicky’s asynchronous tracking code to your plugin?

    • Joost de ValkBy Joost de Valk on 26 June, 2011

      My plugin does that by default.

  5. chip copelandBy chip copeland on 26 June, 2011

    Been using Clicky for almost a year now and it really helps make analytics simple for the average person. It’s a great service an Joost’s plugin is just as simple as Clicky itself.

  6. Gary KirwanBy Gary Kirwan on 26 June, 2011

    I like the ability to see what is happening on your site right now and the recent searches. It is interesting to compare unique visitor numbers between what Google analytics and Clickys stats. Joost do you find the numbers very close or far apart?

    • Joost de ValkBy Joost de Valk on 26 June, 2011

      To be honest, I don’t care :) I look at trends, not at numbers.

      • Ken BarnesBy Ken Barnes on 27 June, 2011

        Well, the difference between Google Analytics’ numbers and numbers from locally-hosted stats packages can be as much as 30%, which is why I stopped using GA.

        When you’re trying to sell ads – and you don’t have much traffic to begin with – losing ~30% of the visitors that you DO have is not welcome at all. Some days, GA would be within 5%, and on other days, it’d be out by three or four times that.

        I’m guessing Clicky has the same issue as its remotely hosted, but I’ll give it a try all the same. :)

        • Joost de ValkBy Joost de Valk on 27 June, 2011

          The difference is because if you use logs, bots get reported. So you’re basically lying to your advertisers.

  7. Ronen BekermanBy Ronen Bekerman on 26 June, 2011

    I use getclicky pro with Yoast’s great plugin for it and love it! the fact you can see what is going on in real-time has great potential for on the fly engagement with your readers… responding to the activity as it happens!

    There is also a great mobile version of getclicky and a 3rd party iOS app that has a basic alert feature in it so you can keep tabs on things better.

  8. Iris HolidaysBy Iris Holidays on 27 June, 2011

    We had been using clicky for the last one year and are extremely happy with the performance. We have even featured our testimonial among get clicky testimonials page. Few of the things that will improve clicky analytic are

    1. Adding more steps to the goal to measure where droppffs is happening in the funnel

    2. A Sitesearch feature which will help any website owner in understanding what is being searched most in the site

  9. Chris FongBy Chris Fong on 27 June, 2011

    The plugin works great Yoast. Thanks for that.

    I’d love to see a feature where it could automatically add the “clicky_log_outbound” class to my external redirected links so they can be tracked properly by Clicky. Possible?

  10. cctv installersBy cctv installers on 27 June, 2011

    Thanks Joost, I have used google analytics and awstats via cpanel , but they don’t seem too reliable, will definitely try clicky.

  11. Glenn FriesenBy Glenn Friesen on 28 June, 2011

    I got with Clicky a little over a year ago. It’s been so very useful – particularly the “spy” function.

  12. PaulBy Paul on 29 June, 2011

    I’ve taken to using Woopra which allows realtime chat from my website with any viewer.

  13. David AllenBy David Allen on 22 July, 2011

    I’ve been using GA for quite a while but decided to spread the risk a little and not rely on Google for as much as I have in the past. Have been experimenting with Clicky recently, but have just started using Woopra too – have you tried this yourself? Would love to know your opinions on it, and especially if you would ever consider writing a WordPress plugin (the official one is a little old).