Creating a good call to action (CTA) is a really important part of digital marketing and content design. A CTA can trigger your visitors to consider taking the action you suggest. You should have some kind of CTA on almost every page — doing so will certainly help you to reach your goals. In this …Read: "The call to action: Where do you want me to click?"
We’re back again, with even more great news from our Diversity fund 2021 recipients! In this post, we have updates from Mary Job, Abel Lifaefi Mbula, and David Towoju. They’ve all been hard at work on their projects, helping WordPress to reach their communities and making a real impact by sharing their skills. Keep reading …Read: "Yoast Diversity fund: updates from Mary, Abel, and David"
You’ve just set up your new online store on Shopify. Or maybe you’ve already been on Shopify for a while. Regardless of how new your Shopify store is, you probably want to attract some more people to your website. A great way to draw people in is by creating content that they’re searching for online. …Read: "How to add a blog to your Shopify store"
Video is a useful and powerful tool to use for your marketing communication. A video can help potential customers understand more about your business and what you’re offering. However, shooting a video is easier said than done. If you’re a small business with a small budget, you might have questions like: where do I start? …Read: "How to make a video to promote your business"
Yoast SEO 18.5 and Yoast SEO Premium 18.3 are out today. These last couple of releases have all been focused on fixing issues and adding improvements that enhance the performance of the plugin. In today’s releases, we’re keeping with that trend and adding another round of fixes and enhancements. Find out more! Fixes and improvements …Read: "Yoast SEO 18.5: More fixes and enhancements"
It’s been around 6 months since we announced our Diversity fund recipients for 2021, so it’s time for an update on their progress! For this post, we’ve been talking to Milana Cap, TC Cazy, and Estela Rueda. What have they been working on, and what have they achieved with their projects so far? Has everything …Read: "Yoast Diversity fund: updates from Milana, TC, and Estela"
Food blogs are among the most popular type of websites you can find on the internet. Food is an essential part of our lives, so naturally, we want to talk about it. And what better way to share your passion than to blog about it! With the number of food blogs rising, it’s not easy …Read: "How to optimize your food blog for SEO"
You’ve probably noticed that ecommerce has grown into this huge thing. In the pandemic years, the growth accelerated even more as people did more of their shopping from the safety of their own homes. In Q2 2020, customers in the US spent $1 in every $5 online — a rise of over 44% from the …Read: "Ecommerce SEO: how to sell more online"
Want to know how to rank high in Google? You’re not the only one. “Could you please write a post with a clear path on just what to do to rank high in Google?”, “What should I do to make sure I’ll outrank my competition?”, “Could you write a clear, step-by-step to-do list on how …Read: "How to rank high in Google"
Website menus are one of those things you take for granted — until you try to use a really bad one. In the ideal scenario users get an instant overview of what a site has to offer, and they can reach all the important stuff with just one or two clicks. In the worst cases, …Read: "Make a great website menu for your users and for SEO"