The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected. Because they have different goals, a single post needs another heading structure than your blog’s homepage or your category archives. This post intends to give you [...]

So last week I’ve started sharing a lot more of what I read on a day to day basis on Twitter, and I decided I had to share these links here on yoast.com as well. Below is a quite extensive list of links that I found interesting, ordered by topic. I’ll try to do these [...]

Early this year I gave a presentation, which has now been edited and will soon appear on WordPress.tv, the fun thing? You can see it here first:

Canonicalizing URLs is a very important  aspect of Search Engine Optimization but also of Social Media Marketing. This morning, when checking my feeds, I noticed an example that I thought could help you understand the what and the why of it. What I noticed was this: Smashing Magazine had put out one of their usually [...]

I get about 10 emails a day asking me for help with a website, not a specific plugin error or something like that, but more general requests for help, often relating to my WordPress SEO article. In the past I just used to give this advice sometimes, for free. Recently I’ve begun treating those requests [...]

When you’re developing XML sitemaps, no matter on what platform, it’s pretty hard to debug them sometimes to be proper XML. You have to validate all the time and you can’t do a quick “glance” over to see whether your sitemap has the URL’s you were expecting. As mentioned before I’m working on my WordPress [...]

I don’t usually post too much on the ins and outs of the SEO industry. I’m in it I guess, but there are other blogs way more geared to report on that. However, for this merger that just happened, I’ll make an exception. I’m talking about a new company called BlueGlass. The reason this interests [...]

Marcus just posted the trailer to SEOktoberfest 2010, and it’s going to be another awesome edition of this epic conference / party / network event. I wasn’t there last year (my daughter was about to be born, seems a valid excuse) but I’ll definitely be there this year! Check out the trailer: You’ve seen it [...]

As mentioned in a previous post, recently I have started playing with Video SEO, and found it to be a part of SEO I quite like. It’s a very technical trade so far, so apologies for all the code in the article lying in front of you, but there just is no way around it: [...]

I’ve been testing a lot with video SEO lately, and I’ll be doing a whole lot more of that testing, as video SEO seems to be a nice area to play in. Now I noticed my buddy Mark Robertson over at ReelSEO did a short, but nice interview with Matt Cutts on video sitemaps: Now [...]