Video SEO archives

Recent Video SEO articles

SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more

2 September 2021 | 5 Comments | Camille Cunningham

Google has made changes to the way they show page titles in the organic search results and the SEO community is up in arms. But that’s not all that happened this month. There was lots of SEO news in August 2021 and as usual, our resident experts Joost and Jono discussed all of it in …

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SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more

YouTube ranking: How to use analytics to optimize your video

23 August 2021 | Phil Nottingham

If you’re trying to optimize your videos to get YouTube ranking them (as well as Google), then you need to do three things. Firstly, you need to understand what’s working. Second, you want to discover where there are opportunities to do better. And thirdly, you should assess how your search performance is progressing over time. …

Read: "YouTube ranking: How to use analytics to optimize your video"
YouTube ranking: How to use analytics to optimize your video




SEO news in May 2021: Google introduces a new language model

This month, Google held their annual I/O conference, an event at which they announce new product releases and other interesting stuff. They introduced us to MUM, their new language model and the next step in understanding online content. But meeting (their) MUM wasn’t all. There was lots of SEO news in May 2021 and our …

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SEO news in May 2021: Google introduces a new language model


YouTube vs your own site: Which is better for video SEO?

26 April 2021 | 4 Comments | Phil Nottingham

One of the big questions with video SEO is whether you’re better off hosting all your videos on YouTube or whether you should host them on a different platform. Hosting your videos on YouTube means driving traffic to your content on youtube.com. Hosting your videos on another platform allows you to make your website the …

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YouTube vs your own site: Which is better for video SEO?


SEO news in March 2021: A rise in Google’s zero-click searches

There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click. This is one of the topics that our resident SEO experts Joost de Valk and Jono Alderson talked about in this month’s webinar. Want to know what they had …

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SEO news in March 2021: A rise in Google’s zero-click searches