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How to choose a focus keyphrase for product descriptions and categories

22 June 2022 | Edwin Toonen

You can set a focus keyphrase in Yoast SEO for Shopify and WooCommerce. With this focus keyphrase, you signal to the SEO app that you want to optimize this piece of content for this specific word or combination of words. There are various ways to think about this, depending on what kind of product-related content …

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How to choose a focus keyphrase for product descriptions and categories

Yoast SEO for Shopify and Shopify – May update

18 May 2022 | Nino van Tour

May is definitely an interesting month for Shopify Merchants. Shopify has announced many interesting features, such as Shopify audiences and the Shopify promise. And that’s not all, because Yoast SEO for Shopify also improved and is now compatible with Google Merchant Store. What’s new in Yoast SEO for Shopify? Yoast SEO is now compatible with …

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Yoast SEO for Shopify and Shopify – May update

6 reasons why the Yoast SEO Shopify solution will boost your rankings!

11 May 2022 | Thijs de Valk

Our mission at Yoast is ‘SEO for everyone’ and we believe that Shopify users can benefit a lot from SEO. That’s why we recently launched an app that helps you attract more people to your online store on Shopify: The Yoast SEO for Shopify app. What makes this app stand out is that it’s been …

Read: "6 reasons why the Yoast SEO Shopify solution will boost your rankings!"
6 reasons why the Yoast SEO Shopify solution will boost your rankings!


New in Yoast SEO for Shopify: Show rating in the search results

19 April 2022 | Nino van Tour

One of the most important aspects of increasing your conversion rate is showing customers that you have high ratings and good reviews. Many online stores know this and, therefore, show ratings and reviews on its product pages. But, potential customers have to land on your site to see these. What if you could show ratings …

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New in Yoast SEO for Shopify: Show rating in the search results





Keyword research for your Shopify or WooCommerce store

9 March 2022 | Edwin Toonen

When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products …

Read: "Keyword research for your Shopify or WooCommerce store"
Keyword research for your Shopify or WooCommerce store