Five things you are doing wrong

Five things you are doing wrong

The more reviews we do, the more we feel there is a serious problem with the website owners’ perception of their websites and the content on these website. In this post, we will give our recommendations for the top five issues most websites have and probably do not know they have. Call-to-action on your homepage I’m…

Feature highlight: WP SEO Premium redirect manager

Feature highlight: WP SEO Premium redirect manager

One of the things we are understanding more and more, is that we have failed to explain why our WordPress SEO Premium plugin is awesome. Today, I’d like to tell you about the redirect manager that’s contained in it. First, let me show you this video: This is one of the 13 videos that you…

YoastCon free livestream

YoastCon free livestream

We’re very excited that it’s only two days until YoastCon kicks off! So it’s high time we share the link to the free livestream that’ll also be available for this day. Tune in for free here » Or copy this link: https://www.youtube.com/watch?v=vWp16iZsnTo The day is planned out as follows: Timetable 27th May Time What Streamed 08:45…

Announcing a Yoast redesign

Announcing a Yoast redesign

As I announced in our previous post on the evolution of Yoast avatars, we’re working on a redesign. In fact… The HTML and CSS are mostly done, but we’ll take quite a bit more time to work on it. Over the summer we’ll make a WordPress theme out of it and make sure that all the…

Phantom Quality Panda and Google Search Console

Phantom Quality Panda and Google Search Console

At Yoast, we’re all really busy in the preparation for YoastCon next Wednesday, as you will understand. When us SEO people are really busy focussing on other stuff, Google tends to ‘surprise’ the online community with breaking news, algorithm updates or other developments that really need our attention as well. How is that, you might…

Website Maintenance: clean up old posts & pages

Website Maintenance: clean up old posts & pages

When you maintain a blog, you write different types of posts. Of course, you try to write evergreen cornerstone content posts all the time. The reality is different. Some posts have historical value, others only have momentary value. You should go through your archive every once in a while, and clean it up. This should…

The evolution of Yoast avatars & we’re doing a redesign!

The evolution of Yoast avatars & we’re doing a redesign!

Over the years, our avatars have evolved quite a bit. Paul Madden created the first avatar, back in 2007. A few years later, I asked Erwin to improve upon it and he ran off with them. He created many, many avatars. First of me, later on of the entire, rapidly growing, team. Below is an infographic highlighting…

Crawl efficiency: making Google’s crawl easier

Crawl efficiency: making Google’s crawl easier

Search engines crawl your site to get the contents into their index. The bigger your site gets, the longer this crawl takes. It’s important that the time spent crawling your site is well spent. If your site has a 1,000 pages or less, this is not a topic you’ll need to think about much. If  you intend…

Search Analytics in Google Webmaster Tools

Search Analytics in Google Webmaster Tools

Yesterday, Google confirmed what we’ve been anticipating for years: mobile search has overtaken desktop search. On their Inside AdWords blog, they stated the following: more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan. Let’s let that sink in for a moment, combining it in our heads…

Using category and tag pages for your site’s SEO

Using category and tag pages for your site’s SEO

In our site reviews we often see that a site’s category / tag structure is completely unmanaged. Even large news sites suffer from over-usage of tags and categories. Tags and categories are both examples of a taxonomy system. By default a WordPress site has these two, but you can add more. When used correctly, a…