If you promote your website on Facebook, perhaps you’ve noticed some changes in the last few weeks. Or maybe you read about it online. Facebook changed its algorithm; messages of businesses and news outlets will become less important. In this post, I want to explain the consequences of the changes in Facebook’s algorithm. On top …Read: "As Facebook’s algorithm changes SEO becomes crucial"
At Yoast, we’re constantly experimenting with the bigger social media networks like Facebook, Twitter, Pinterest and Instagram. We discuss those experiments here and tell you how to best optimize your site for sharing in the several networks. One of the things we often write about is OpenGraph, which allows for enhanced sharing on social media. We’ll also guide you through the analytics of these platforms.
As a smart social media strategy might impact SEO as well, we’ll often discuss the intersect.