This question pops up time and again: why can I only add one focus keyword to your SEO plugin? People seem to think they have to set several keywords for each post. This post explores the reasoning behind that, very deliberate, decision. This is the input field I’m talking about: The focus keyword is not…
Over the last 3 years, we’ve sold & delivered 500 website reviews, selling our 500th today. I’m incredibly proud of this and wanted to share some of our learnings in this post, as well as announce some changes. Some stats on our website reviews I started doing these website reviews in 2010, finishing 42 of…
As of last night, a license for our Video SEO plugin has become $20 cheaper for what’s probably about 90% of our customers. While doing an analysis over the holidays of what we’d sold and how much time we spent supporting people, we found that people using the plugin on multiple sites were bound to ask…
Today my buddy Sander pointed out that he suddenly had pages showing as noindex,nofollow when he ran a spider across a site. A bit more researching learned us that WordPress automatically adds a noindex, nofollow robots meta tag to each URL that has ?replytocom in it. At first I (wrongly) thought this was new to…
This morning, an article by Paul Boag was published on Smashing Magazine that got a few SEOs, including myself, all riled up. As Bill Slawski pointed out in the comments, Paul has written articles on SEO before. Paul, whom I respect tremendously for his web development work, obviously doesn’t “get” SEO and has evidently had…
One of the benefits of making money on paid plugins is that you can more easily spend money for other people to look at and even better, review your plugins. Today is the first result of what might become a somewhat longer tradition: WordPress SEO is now a Sucuri Safe Plugin. What this means? It…
The Jetpack plugin for WordPress has quite a few nice bits and pieces. There’s one issue: the developers at Automattic seem to think they’re alone in the world. In their last release, they enabled OpenGraph tags by default with no setting to disable it. Even when you already have WordPress SEO enabled and OpenGraph enabled…
As we’re now running a plugin shop here on yoast.com, selling our Video SEO plugin, Tag optimizer and soon more, we also have a checkout page. I wanted that checkout page to run on https, for obvious reasons: people fill out their email and, depending on their payment method, their credit card details there. That…
As promised in my post yesterday, today marks the day for a new release of my Video SEO plugin. This one brings support for yet another few plugins and some more: two new video hosting platforms: Wistia and Vippy. Wistia support: embedding and SEO The support for Wistia that is added in this release was on the…
About 2 months ago I released my first premium plugin for WordPress, my Video SEO plugin. A lot of people have asked me about the how and why of the selling and I thought it’d be a good idea to outline that in a post. Why sell premium WordPress plugins? Of course we got some…
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