Google algorithm

The Google algorithm decides where web pages rank in the organic search results. What the algorithm does exactly remains secret. However, through Google’s communication and some testing of our own we do get clues on what Google deems important for a web page to rank. We share these findings in our blog posts on Google’s algorithm.


Beginners level

What does Google do? »

How does SEO work? What does Google do exactly? In this article, we explain everything you need to know in a clear and comprehensive way!

Expert level

A brief history of Google's algorithm updates »

Discover the evolution of SEO through major Google algorithm updates. Understand how these updates have shaped the landscape of search engine optimization.


Must read articles about Google algorithm


Recent Google algorithm articles

Do you own a website? Then you need to know more about SEO (search engine optimization). We'll explain what it is, and help you get started!

Discover the evolution of SEO through major Google algorithm updates. Understand how these updates have shaped the landscape of search engine optimization.

Optimize your ecommerce business with Google Merchant Center. Showcase your products across Google's ecosystem for increased visibility and sales.

Browse through our Google algorithm content posts. »