Google Panda

Google Panda is an algorithm aimed at lowering the ranking for low quality sites. It was first released in February 2011. As Google Panda gets refreshed every so often, we blog about it and try to analyze which changes each new iteration brings.

Like its sibling Google Penguin, Google Panda has run with intervals of several months up to almost a year, but when it’s run its impact is often huge, causing major changes in the search results.

Must read articles about Google Panda

Low-quality pages and how to fix them

24 January 2018 by Michiel Heijmans - 22 Comments

Low-quality pages are pages that don’t contribute much to your SEO. In most cases, these pages add little value for your visitors as well. You can have different types of low-quality pages on your site, sometimes without even knowing it. Like thin content – pages holding little information – and duplicate content – pages showing the …

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Low quality pages

How to properly delete a page from your site

16 September 2017 by Joost de Valk - 3 Comments

Whenever you delete a page (or post) from your site, you also delete one or more URLs. That old URL, when visited, will usually return a ‘404 not found’ error, which is not the best thing for Google or your users. Is that what you really wanted to happen? You could redirect that deleted page …

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how to delete pages properly

Weekly SEO recap: it’s not Panda, not Penguin, it’s… Brands!

15 January 2016 by Joost de Valk - 8 Comments

This week we had quite a bit of news. But…. I’ve written about it all, already. So I’m gonna be a lazy guy and point you straight at the three posts I wrote this week on Google changes: The week started with us not knowing much yet, but it’s good to read this to get an idea …

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Joost's SEO recap

Google core algorithm update: brand terms

14 January 2016 by Joost de Valk - 23 Comments

Over the weekend we saw an incredibly big shuffle in Google search results. I wrote about it earlier this week, as we were researching what happened. I’ll be honest: we’re still researching. But let me update you on what we know and don’t know about this Google core algorithm update. What we know We know …

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Core_algorithm_Google_

Google Panda part of Google’s core algorithm

14 January 2016 by Joost de Valk - 7 Comments

Panda has become a part of Google’s core algorithm. This post discusses what that means for SEOs and webmasters. Amidst (or actually slightly before) all the kerfuffle about the changes to Google’s core algorithm this week, Jennifer Slegg posted a huge article about Google Panda, that’s really worth a look. It was vetted by people on Google’s webmaster team, and …

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Google Panda became a part of Google's Core algorithm

What happened to my rankings!?

9 December 2015 by Michiel Heijmans - 10 Comments

One of the most asked questions in our site reviews is “What happened to my rankings!?”. Although we have the possibility of using all kinds of great tools to analyze your website, this question remains one of the toughest ones to answer. Google isn’t always clear about why some sites rank better than others. In this article, …

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seo tools

Weekly SEO Recap: AJAX crawling and Panda

16 October 2015 by Joost de Valk

After this week’s launch of our first Basic SEO training, it’s now time to sit back and relax. For about two minutes. The next milestone is our upcoming Yoast SEO release which we’ve determined, because of the sheer amount of new features in it, will be called Yoast SEO 3.0. Luckily, the search engines took it …

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Joost's Weekly SEO Recap


Weekly SEO Recap: Google app indexing & rel=author

2 October 2015 by Joost de Valk - 1 Comment

At Yoast, we’ve been ridiculously busy getting ready for all the product launches we’ve got coming up, like our Basic SEO training course. Luckily, we also still have time to look at the news because Google has been rather busy and there was other stuff to tell too, regarding new Apple releases. Google Panda & …

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Joost's Weekly SEO Recap

Weekly SEO Recap: antitrust ranking factors

18 September 2015 by Joost de Valk - 3 Comments

I write this knowing that next week I’ll be in Munich with many friends of the SEO industry for SEOktoberfest, a conference unlike any other. We’ll talk shop with some of the best and brightest minds in our industry and to say I’m excited is an extreme understatement. Google loses antitrust case in Russia These headlines …

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Joost's Weekly SEO Recap


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