Affiliate Marketing


How to cloak your affiliate links

We regularly review sites that monetize, in part, with affiliate links. I’ve always said and will continue to say that affiliate links should be redirected through a redirect script, but when we tried to help a client by linking to a proper explanation and example script, we couldn’t find one. So, in true Yoast style, I wrote…

Tracking Outbound / Affiliate Links with getClicky

I use Clicky for most of my day-to-day tracking and analysis, only using Google Analytics for the harder analyses. One of the things Clicky can do most wonderfully is track outbound clicks. There’s an issue however when you start routing your affiliate links through a script or on-site redirect. I redirect mine through /out/ here…

Event tracking, bounce rate and affiliate marketing

Apparently, the way event tracking tracking works in Analytics, and how it impacts bounce rate, is still not understood as widely as I expected it to be, and I’m not the only one to think that. So let me explain to you how bounce rate is influenced by (properly set up) event tracking, and how to…

Affiliate Links and SEO

Update: I’ve switched away from using WordPress plugins for redirects, as a non-WordPress solution turns out to be much faster. More details here: how to cloak your affiliate links. The bit about Analytics below is still relevant though. Google will always say they won’t penalize you for affiliate links per se, but for thin content…

Making money online – increasing profits

Making money online isn’t too hard, if you’re a web developer like me. You just sell yourself for a certain hourly rate and if you’re any good, projects will flow in. That’s what’s been happening for the last year for me at least. I started AlthA Web Design, and I’ve been swamped with work since.…

Kevin Ryan & Jeff Ferguson of Napster

Jeff is quite an interesting guy, he worked as an SEO and later worked as online marketing manager for Hilton before becoming the director of online marketing for Napster. He talked a bit about how it was to set up the online marketing strategy for Hilton, including an affiliate program, it turns out he had…

Combining SEM and Affiliate Marketing

After a nice session from 11.30 till 12.30 with Kris Jones, who talked about the integration of Search Marketing and Affiliate Marketing (in short: loads of money to be made), I’m now in the “Meet the super affiliates” session. I must say that there are a few people here who really know their stuff, but…

Affiliate links? Cloak them!

John Chow did a post on how to hide your affiliate links… Of course the only proper way to hide affiliate links is: cloaking them. I’m thinking about building a WordPress plugin for that specific purpose. Anyone know of a proper affiliate link cloaking script?

AdSense affiliate marketing

I guess we all expected it to be coming one day or the other, CPA AdSense, CPA meaning Cost per Action. SeekingAlpha reports they were invited to test this. When you look at it, this is affiliate marketing…