Yoast SEO… for Drupal

Yoast SEO Drupal

Today I’m proud to announce the first step in Yoast SEO going cross-platform. We’ll release the first version of Yoast SEO for Drupal on September 23, 2015. This brings the core functionality of Yoast SEO to the users of Drupal 7. This core functionality includes management and optimization of content and meta data (like titles and meta descriptions).

Content analysis on other platforms

We’ve written a couple of times about our content analysis becoming real time. To achieve this, we’ve rewritten the whole content analysis in JavaScript. One of the main goals we had when doing that was making it platform independent. This means the experience will be similar whether you’re optimizing content on WordPress or on Drupal.



We’ve built Yoast SEO for Drupal together with our partners at GoalGorilla. GoalGorilla is, just like we are, Dutch, and we share a liking for illustrations as well as SEO. We’ve enjoyed working with them so far and will continue to partner on building out this Drupal module.

Coming up next!

28 Responses to Yoast SEO… for Drupal

  1. ashish
    ashish  • 9 years ago

    Whoa !!! great news !! , I just started learning Drupal and was searching something like this which can be helpful with seo . Congrats !!! Can’t wait for the launch . Cheers :)

  2. Željan Topi?
    Željan Topi?  • 9 years ago

    Sounds great for Drupal users, but I do wonder why waste so much resources to support product that is on decline? You’ll also lose focus. I think it would be much better to offer hosted SEO with freemium model (which would also be offered as a plugin for WP, Drupal and many others) – this way you wouldn’t be locked to any CMS. Based on your work, this would be a homerun. I really like moz.com, but freemium model would work much better – integrated with WP and all others.

  3. Jenna
    Jenna  • 9 years ago

    Hey ! congrats yoast ! excited for the yoast for drupal :) as its already benefiting us a lot in wordpress :)

  4. arland
    arland  • 9 years ago

    NOW, its a good time for finishing my drupal site. Btw, how much for this tool?

  5. Ben
    Ben  • 9 years ago

    Great news for Drupal users!

  6. Robert Giacomelli
    Robert Giacomelli  • 9 years ago

    Great news to share! Eagerly waiting for its launch. Cheers!

  7. Roy Smid
    Roy Smid  • 9 years ago

    Great news this! Any plans yet for expanding to other platforms we use like Typo3 or Magento?

    • Joost de Valk

      Both on our list, though I’m not sure how soon we’ll get to either.

  8. Petr Selfin
    Petr Selfin  • 9 years ago

    Hi! Good news for Drupal users!
    Can you tell us what your existing modules will be better?
    Already there are modules for Drupal as: Metatag, Redirect, Schema.org and so on…
    What we will Yoast?

    ps. Sorry for my English

    • Joost de Valk

      Details about the module can be found here, as far as we’ve disclosed them: https://www.drupal.org/project/yoast_seo

      We rely on and extend the metatag module.

      • Petr Selfin
        Petr Selfin  • 9 years ago

        Thanks for your module!
        Subscribe on d.org :)

  9. JRMC
    JRMC  • 9 years ago

    Good news ! Impatient to get it, let’s go to the mail list.

  10. David
    David  • 9 years ago

    I *think* this is good news. But I wonder what Yoast will bring that existing modules don’t already offer, and also how well it will integrate with Drupal, e.g. token support.

    I like the UI for Yoast, and some of the things it does that the existing Drupal modules (primarily metatag) don’t already do, but I remain to be convinced that it’s a game changer for Drupal.

    I also have two concerns.

    First, why aren’t Yoast aren’t working with the developers of existing modules to make them better.

    Second, which probably answers the first, is whether they will introduce a premium version. This normally goes down like a lead balloon in the Drupal world (see the first question). And looking at the “extra features” of the premium version, the only functional extra described is a redirect manager … which Drupal already has.

    • Taco Potze
      Taco Potze  • 9 years ago

      Hi David,
      Thank you for sharing your feedback! GoalGorilla is partnering with Yoast to create this module. We have over 7 years experience with Drupal and the community. As for your first remark, yes we will integrate and depend on existing modules as Joost also mentioned. We well depend on Node, Metatag, System, Chaos tools, Token, Path and XML Sitemap.
      We are not here to compete in the community; our goal is making Drupal as easy to use for online marketing as WordPress.
      The core of the Yoast SEO for Drupal module is real team content analyzing. You can check out this brilliant tool at this site at: https://yoast.com/research/real-time-content-analysis/
      These features don’t exist in current Drupal SEO modules.
      Yes, we will launch a premium version that will give you direct access to Yoast 24×7 support. Both modules will be GPL licensed. Making a premium module will give us the income needed for innovations and maintenance of the module. In this way we feel we can give Drupal a great and powerful module without giving in on our open-source principles. On the contrary, we believe this is the way forward to compete in an ever more demanding environment. We would love to hear your thoughts on this. Online as in this blog or offline at the launch of the Yoast SEO module for Drupal at the DrupalCon Barcelona the 23rd.

      Best regards,


    • Joost de Valk

      To add on to the video I posted above, my post about the topic is here: https://yoast.com/victory-commons/

    • Joost de Valk

      Hi David,

      you’re jumping to conclusions I’m afraid :)

      First of all, the D7 version depends on (and extends) the metatag module, you can see details here: https://www.drupal.org/project/yoast_seo

      We will indeed offer a premium version, at first primarily for support. We will of course fix bugs as reported on drupal.org, but to give a level of support as needed on modules, we know that can’t always be free. You have to realize that, as funny as it may seem, we have more active users for Yoast plugins than Drupal has for all of Drupal.

      I’ve talked about exactly this problem in the Drupal community a couple of years ago, you can see the video of that presentation here: https://vimeo.com/67201170

  11. John Kyle
    John Kyle  • 9 years ago

    Excellent! I gravitated away from Drupal and toward WordPress a few years ago because of WP plugins such as Yoast SEO. I’ve built websites for clients in both, and I still maintain some Drupal 7 sites. Now I’ll be gravitating back! Thank you, Joost, for making a big difference in the website engineering world!

  12. Chris Koszo
    Chris Koszo  • 9 years ago

    How’s the plugin affect performance with heavy traffic? Some Drupal sites I’m working on have periods of extremely heavy traffic and my dev guys yell at me everyime I want to add a new plugin lol

  13. Dave
    Dave  • 9 years ago

    Interesting news. I’ve always thought you’d be WP only. Any plans to expand to other platforms as well? Would love to see Yoast tackle Craft as well.

    • Joost de Valk

      We are looking at other platforms, Craft had not made that list yet, but given enough demand, we’ll get to it :)

    SMMTIPS  • 9 years ago

    Now Drupal might get a lot of attention from many people, for me i would start considering it as one of the choice for site building since there is Yoast for it!

    However, in any case that you think Drupal is a better choice? Or in SEO aspect does Drupal has any advantage?

  15. Balak Bilgisayar
    Balak Bilgisayar  • 9 years ago

    Drupal users for great. Thank you.

  16. Herman Maes (@Dailybits)
    Herman Maes (@Dailybits)  • 9 years ago

    As the SEO-guy in a mainly Drupal agency I can’t wait until we can use this plugin. Really great news!

    *checks calendar to see if it isn’t april 1* ;-)

  17. Niall Flynn
    Niall Flynn  • 9 years ago

    Yuuuusss this will make Drupal less painful for SEO :)

  18. Lilian
    Lilian  • 9 years ago

    Can’t wait! Fabulous, looking so forward to the Drupal integration, thank you :)

  19. Jack
    Jack  • 9 years ago

    Really great to see that the support for the yoast seo has been extended to the nest blogging platform, drupal as well. Really looking forward to the updates, and making drupal community better and more search aware.

  20. DMati
    DMati  • 9 years ago

    Great news for Drupal users!