AMP

AMP (Accelerated Mobile Pages) is an initiative from Google, cooperating with some major publishers, to make webpages faster on mobile devices. It aims to make a page load faster by stripping some of the design of the page. We regularly blog about it to help you anticipate.

AMP

Must read articles about AMP


3 SEO quick wins to implement right now

10 January 2018 by Michiel Heijmans - 22 Comments

We’re all ready for a new year of increasing sales, lifting engagement and giving our website the best effort possible. It only seems right to give you a three-step rocket of SEO quick wins, to kick-start your website for 2018. In this post, I will show you three things you can do right now to …

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SEO quick wins



Metadata and SEO part 2: link rel metadata

9 March 2017 by Michiel Heijmans - 4 Comments

In the first post of our metadata series, I discussed the meta tags in the <head> of your site. But there’s more metadata in the <head> that can influence the SEO of your site. In this second post, we’ll dive into link rel metadata. You can use link rel metadata to instruct browsers and Google, for example to point them to the AMP version …

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metadata SEO link rel

Ask Yoast: AMP for small business owners

11 January 2017 by Joost de Valk - 4 Comments

You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too. Because, as …

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Ask Yoast AMP for small business owners

Google Search Console: Search Appearance

22 November 2016 by Michiel Heijmans - 8 Comments

There are a lot of ways to check how your website’s doing these days. The most common one people use is probably Google Analytics. Google Analytics is definitely a great tool for monitoring your site. However, since the ‘not provided’ development, it’s become pretty hard to monitor your SEO efforts. And unfortunately, most tools that …

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webmaster tools bing

Interview with Maile Ohye (Google)

18 November 2016 by Edwin Toonen - 4 Comments

According to Maile Ohye of Google, “SEO is evolving into what Loren George McKechnie described as ‘search experience optimization’. It’s less about top ranking, and more about optimizing the searcher’s journey. It’s the intersection of content, UX, and as always, staying smart about search engines.” We had the chance to ask Maile a couple of questions, …

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Interview Maile Ohye

AMP for eCommerce

7 October 2016 by Michiel Heijmans - 10 Comments

In October 2015, Google announced a little thing called AMP. Initially, AMP started with a focus on news pages, but that focus rapidly changed towards every page of your website. That doesn’t just go for news websites. It seems like AMP is here to stay and every website can use it to optimize their mobile SEO. …

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Category: eCommerce
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AMP and ecommerce


WordPress & AMP: part II

8 March 2016 by Joost de Valk - 69 Comments

My previous post about AMP lead to a ton of questions and rightfully so. We’ve been testing, developing and working hard in general on understanding what needs to be done to get AMP working without too many errors. This post is an update on where we stand right now, introduces an updated Yoast SEO AMP Glue plugin with …

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AMP news: where are we now


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