How to use the emoji picker in Yoast SEO Premium

In Yoast SEO Premium, you can add emojis to your titles and meta descriptions. If it fits your brand and the tone you want to set with your audience, emojis can be great communication tools. They can liven up your content and catch readers’ attention. Sometimes, they may even be featured in the search results, making your snippets stand out even more.

Using the emoji picker

Using the emoji picker is rather simple. You can find it in the Google Preview tab in Yoast SEO. You can use it in the following two ways:

  1. Use the button next to the title or the meta description to browse the available emojis.

    You can pick an emoji category at the bottom of the menu (see screenshot).

  2. Or, quickly find emojis by typing in “:” followed by the emoji name or type in the SEO title or Meta description input fields.

    Say you want to add a chocolate bar emoji in the title. Type in : after the SEO title variables, or anywhere in the meta description field, followed by the emoji’s name. If you don’t know the exact name, type in what you think would be a logical description of it, in this case: chocolate. As you start typing, various options will begin to appear. Select the right one to add to the title!

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