Last week, Google announced a new feature in their knowledge panels. You’re now able to verify your branded or personal panel and add or change some of the information in it. But what exactly are knowledge panels? Are these useful? Should your company have one? I’ll tell you all about it in this post! What …Read: "All about Google’s knowledge panels"
As the owner of an online store, you’d like people to find your shop. The right schema.org markup might help, as well as writing amazing content and preventing duplicate content on your site. Moreover, don’t forget to include some testimonials in the right spots!
This is of course closely related to user experience, usability and conversion.