eCommerce archives - Page 2 of 6

Ask Yoast: Adding testimonials to your site

10 November 2017 by Joost de Valk - 13 Comments

Would you buy a product or service from a website that doesn’t look trustworthy? Probably not. So you understand how important it is to gain the trust of your visitors if you own a business. Adding testimonials to your site can help you with this. They give potential customers some idea of the experiences of …

Read: "Ask Yoast: Adding testimonials to your site"

Ask Yoast: Which eCommerce plugin do you recommend?

21 August 2017 by Joost de Valk - 1 Comment

No matter what you’re selling: you want to use the best eCommerce system possible. So you know you’ll get optimal results and therefore have one less thing to worry about. But with all the different systems and plugins out there it can be hard to choose. In this edition of Ask Yoast, I’ll share which eCommerce plugin …

Read: "Ask Yoast: Which eCommerce plugin do you recommend?"
Category: eCommerce
Tags: ,


Tools to improve your online marketing campaign

9 August 2017 by Michiel Heijmans - 15 Comments

One of the most frequently asked questions by fellow SEO consultants probably is: “What online marketing tools do you use?” In the ever-changing SEO world, it was time for us to update our list with the present day tools we use on a very regular basis in a variety of projects. Some of these tools …

Read: "Tools to improve your online marketing campaign"
seo tools

Testimonials: Increase your visitor’s trust

At Yoast, we’ve seen a lot of websites of every caliber. Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more sales, more Facebook likes or more newsletter subscribers. One thing that helps almost every website, is the right use of …

Read: "Testimonials: Increase your visitor’s trust"
ratings and reviews

SEO for B2B and B2C – what are the differences?

Business to Business (B2B) marketing is often different from Business to Consumer (B2C) marketing thanks to the elaborate buying processes, narrow markets and more compleox products and services of a B2B website. In this article about B2B SEO, I’ll compare the two and explain what that means for your B2B website and SEO. When reading …

Read: "SEO for B2B and B2C – what are the differences?"
Small business tips

Ask Yoast case study: SEO of an online shop

SEO can be really complicated! How do you start with improving the structure of a site? How do you write amazing and SEO-friendly articles? To help all of you with your SEO strategy, I’m writing a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows …

Read: "Ask Yoast case study: SEO of an online shop"
seo of an online shop


Internal search for online shops: an essential asset

19 April 2017 by Michiel Heijmans - 2 Comments

Internal search is a valuable asset for any informational website containing over 20 pages. That value is even higher when it comes to internal search for online shops. The faster a visitor gets to the desired product, the more likely he or she will buy it. Following my post on internal search for informational websites, I’d like to …

Read: "Internal search for online shops: an essential asset"
Internal Search webshops

How to get local reviews and ratings

12 April 2017 by Michiel Heijmans - 11 Comments

If you’re a well-known local business owner, one of your online goals should be getting more local reviews from your (satisfied) customers. These reviews or ratings help Google in determining the value of your company for their users. If you have a nice amount of four-star and five-star ratings, Google considers you a more valuable result on their search …

Read: "How to get local reviews and ratings"
Testimonials


Browse other categories