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How to get sitelinks

Ask Yoast: How to get sitelinks

As a site owner, you want to come across as an authoritative result, as well as stand out in the search results. Even if you’re already ranking nr. 1. Sitelinks can help you achieve that. These links appear under the main search result, highlighting subpages of a website. Sitelinks can push down the pages of your competitors on the results pages, and provide potential visitors more options to navigate to your site and find what they’re looking for. Of course, this could be beneficial to your traffic. You’ve probably seen sitelinks in the search result pages at some point, but how do you get Google to add them to your site? As it happens, getting sitelinks isn’t for just anyone. In this Ask Yoast, we’ll get into that.

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Sergiu Tere sent us this question:

I see that some sites have sitelinks, but not from Google AdWords. How do they do that?

Watch the video or read the transcript further down the page for my answer!

Getting sitelinks

 Well, it’s very easy. Sitelinks are given to you. It’s not something that you can put in somewhere. Google will give you site links if it thinks you are very ‘authoritative’ for that query, so if you’re a very important result for that query. In that case, it will add site links from your site, based on how people browse your site and how they use your site.

So, it’s not something that you can change; it’s not something that you can opt in for, it’s not something that you can do specific SEO for. You just have to become very important for that specific query.
Good luck!

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Read more: ‘Google’s sitelinks searchbox & Yoast’ »

6 Responses to Ask Yoast: How to get sitelinks

  1. Sanjib
    By Sanjib on 15 November, 2017

    Nice Post, for every worpress site owner have to follow this sitelinks for better search result, and also your writing skill is very good.

  2. Stephen
    By Stephen on 13 November, 2017

    Can you pls explain to me, how to get to that Authoritative position? I could see many tips revolving around, but I m just afraid whether its safe and advicable enough? Could you give any tip from your experience?

  3. Yasar Ali
    By Yasar Ali on 12 November, 2017

    Thanks for TIPS!

  4. nexvan
    By nexvan on 12 November, 2017

    Amazing writing,

  5. NogenTech
    By NogenTech on 10 November, 2017

    Amazing writing,
    Here is need to know that what types of sites can help in getting sitelinks? Websites with high PA DA or having massive traffic? Thanks in advance

  6. bhagyashri97
    By bhagyashri97 on 4 November, 2017

    Nice article,
    But It isn’t compulsory for every website to have Sitelinks but they are helpful if you can get them.
    But it’s not the end of the earth if you don’t get them.

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