Yoast WooCommerce SEO plugin

Drive more traffic to your online store

  • Increase organic visibility for your products
  • Get tailored SEO analysis for your product pages
  • Get best practice technical SEO for ecommerce, automatically
  • Now includes full access to the Yoast SEO Academy, including our Ecommerce training course

What does Yoast WooCommerce SEO do?

WooCommerce is one of the most popular ecommerce solutions in the world, and it works brilliantly with Yoast SEO. But if you’re serious about selling and competing online, you need the Yoast WooCommerce SEO plugin to unlock extra tools and features for your WooCommerce store.


What our users say

Avatar of Josh Robert Nay

Well keep up the good work! Yoast is an absolute must for me when developing websites on the #WordPress and #WooCommerce platform. It's usually one of the five or six plugins I install first.

Josh Robert Nayjoshrobertnay.com

Get started with Yoast WooCommerce SEO

Yoast WooCommerce SEO

  • Make your products stand out in the search results
  • A product-specific SEO content analysis
  • Get best practice technical SEO for ecommerce, automatically
$79 / year (ex. VAT)

Yoast WooCommerce Premium bundle

  • Drive traffic to your shop with Yoast WooCommerce SEO
  • Have AI write titles and meta desciptions for your products
  • Optimize your content with Yoast SEO Premium
  • Now includes full access to the Yoast SEO Academy, including our Ecommerce training course
  • Save big time with this bundle
$145 / year (ex. VAT)

Plugin subscription

  • 5 powerful Yoast SEO plugins for WordPress*
  • All online SEO courses, ranging from Ecommerce SEO to Technical SEO
  • Includes a full year of updates and 24/7 support
  • Save big time with this bundle
$229 / year (ex. VAT)

Let’s have a closer look at Yoast WooCommerce SEO

Find out how Yoast WooCommerce SEO can help you compete and learn about all the additional SEO features we add to your online store!

Show off your products in the search results

Take advantage of Yoast SEO’s best-of-breed structured data to get rich product results. We automatically output all the data you need to get rich snippets for your products, prices, and reviews.

Yoast WooCommerce SEO reminds you to configure the most important product details, and metadata, for your product; like the manufacturer, brand, color, and GTIN/EAN/UPC/MPN information. These fields get automatically merged into your structured data, which can help search engines to understand your products and services.

Generate titles and meta descriptions for your products and category pages

Give your store the edge with our AI-enhanced Yoast WooCommerce SEO tools! Rapidly generate standout titles and descriptions for your product and category pages that capture attention and convert. This AI update — for which you need Yoast SEO Premium — integrates seamlessly with WooCommerce, making your products irresistible to search engines and shoppers. Revamp your product SEO and watch your sales grow!

Preview what your products look like in Google’s search results

Product structured data is essential for online stores. If you add it well, your products might be highlighted in Google with star ratings and prices, for instance. To help you visualize how this might look, you can now preview the rating, number of reviews, price, and availability in the Google Preview for products to match Google’s search results.

Add global identifiers on variable products

Every individual product has a code to identify it. This unique product identifier helps us make sense of the different variations a product might have. Not only us but search engines like Google also use these different product identifiers to learn what product variation we are talking about and what they need to show in the search results.

Adding these product identifiers to your product data in your WooCommerce store increases the chance that Google will show the proper variation of your product to the right customer. You also need to add the correct structured data to your product.

Upgrade your social media cards

Yoast WooCommerce SEO is able to use details like your product’s price and stock and present them in such a way that social platforms like Pinterest can use them to show rich results. These attention-grabbing formats are exactly what you need to stand out from your competition!

Use the product-specific SEO analysis

Writing unique product descriptions is hard work, but that work pays off. To help you improve your product content and the SEO of your product pages, Yoast WooCommerce SEO comes with a tailored SEO analysis for products. Using it will give you everything you need to build better product pages.

Improve your breadcrumb navigation

Yoast WooCommerce SEO extends your ability to configure your breadcrumb navigation, beyond the defaults provided by WooCommerce. Both your visitors and Google will love your website for its simple but sophisticated breadcrumb navigation.

Automatically optimize your XML sitemap

WooCommerce can automatically add lots of pages to your website. If your online store use filters, such as price ranges, colors, or sizes, you’ll have different URLs for each combination of these filters. The Yoast WooCommerce SEO plugin hides these from Google for you, so that they’re not wasting time and resources processing duplicate content. That makes sure that your key category and product pages get the attention they deserve!

Full access to the Yoast SEO Academy

  • Covers all SEO topics, from beginner to advanced
  • Developed by world-class SEO experts
  • Find real-life best practices to add to your toolkit
  • Comprehensive, engaging and easy to follow
  • Get ready-to-use templates for your SEO strategy

24/7 Premium support

Get a whole year of premium support. Contact us easily at any time to get help, advice, or troubleshooting from our expert support team. From help getting started, to expert debugging, we’re available 24/7.

You’ll need the Yoast SEO plugin (Free or Premium)

In order to use Yoast WooCommerce SEO, you’ll need the Yoast SEO plugin as well. The Yoast WooCommerce SEO plugin works fine with both the free and Premium version of Yoast SEO. But get Yoast SEO Premium if you really want to kick that competition out of the race!

Yoast WooCommerce SEO + Yoast SEO Premium bundle: best value for money!