Rich Snippets
When talking about search result pages, SEOs often refer to “snippets”. Each URL has its own snippet, usually consisting of the title, the URL and the description. Rich snippets are search result snippets with some added info, this could be a rating in stars, maybe including price and availability, but it could also be several upcoming events or an image and preparation time for recipes.
We regularly discuss rich snippets on yoast.com, so read what we’ve had to say about them:
What are rich snippets? »
Not sure what a rich snippet is? We'll explain it to you in plain English! On top of that, we'll help you get them for your site.
Structured data with Schema.org: the ultimate guide »
Learn to improve the presentation of products, reviews, events, & recipes on your pages with SEO, structured data & Schema.org. Get better online exposure!
Must read articles about Rich Snippets
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Rich results are highlighted search results. They can help your site get better results. Find out what they are and why they're showing up.
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Structured data on your FAQ page can help Google understand the questions and answers. Yoast SEO content blocks help you build a FAQ page.
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Do you want rich results for your site? With structured data, that's possible! This free Structured data for beginners training will teach you how.
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Yoast SEO generates schema.org structured data for your site, automatically. It describes your content so search engines can easily understand your website.
Recent Rich Snippets articles
Get a comprehensive understanding of Google's Search Engine Results Page (SERP) features. Learn about various elements that enhance our search experience.
The Rich Results Testing Tool by Google let's you check if your content is eligible for rich results. Learn how to use it, and fix warnings.
Your local business should provide structured data in the form of Schema.org to search engines. This way all your information will be visible.
