WithinWP podcast: Humans, agents, and authenticity: rethinking search and sites in WordPress with Alex Moss

Hosts & Guests

In this episode of Within WordPress, Remkus sat down with Alex Moss – Manchester-based SEO veteran, agency owner, and Principal SEO at Yoast – to explore how WordPress, SEO, and AI are colliding in real time. They cover idea-making and product risk, why optimism beats doom, and what tools like “OpenClaw” and Grok mean for everyday users versus developers.

You’ll hear practical multi-LLM workflows, how non-technical folks (including parents) are changing research habits, and where Yoast leans on ICPs to guide content. They look ahead to an agent-first web: data integrity, artifacts/markdown, and deeply personalized delivery – plus where WordPress fits.

Along the way: diagnosing an old Mercedes with an LLM, turning kids’ drawings into coloring pages, and speed-building ad‑free PWAs with Claude.

We wrap on authenticity, IRL experiences, jobs, and even AI, ASI, and faith – staying curious and optimistic.

First upcoming events

Introduction to Yoast SEO webinar
1 October 2026

A practical, demo-driven webinar on using Yoast SEO for WordPress with confidence.

Reykjavik Internet Marketing Conference 2026
September 17, 2026

Who will be there:

Alex

  • Speaking

Team Yoast is Speaking at Reykjavik Internet Marketing Conference 2026! Click through…