Ask Yoast

Do you encounter specific issues when optimizing your website? We’d love to help! Ask your topical SEO question to Yoast! You can do so by sending a question to ask@yoast.com. We’ll try to answer all your questions, and we’ll even select some questions to be answered on video by Joost!

Check out the videos below to see if your question has been answered already!


Ask Yoast: having a privacy page and SEO

13 October 2017 by Joost de Valk » - 6 Comments

privacy page and SEO

There are several kinds of pages that you’ll expect to find on most websites: a home page, a contact page or an about page, for example. In this Ask Yoast, I’m going to discuss another type of page: the privacy page. This is a page where you put your privacy policy, which allows your visitors »

Category: Content SEO
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Ask Yoast: www or no www?

2 October 2017 by Joost de Valk » - 14 Comments

Ask Yoast: www or no www?

If you own a website, you have probably, at some point, thought about your preferred URL. Perhaps you chose between www.yoursite.com and yoursite.com straight away and never thought about it again. Or maybe you switched to or from www at one point. While in the early days of the internet www was the norm, these »

Category: Technical SEO
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Ask Yoast: Breadcrumbs for products in multiple categories

1 September 2017 by Joost de Valk » - 1 Comment

Ask Yoast: Breadcrumbs for products in multiple categories

It’s important to have breadcrumbs on your website. They show users how a page fits into the structure of a site, and allow search engines to determine the site’s structure. But how do you go about implementing breadcrumbs when you have many products that fit into more than one category? In this Ask Yoast, I’ll »

Category: Technical SEO
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Ask Yoast: which eCommerce plugin do you recommend?

21 August 2017 by Joost de Valk » - 1 Comment

No matter what you’re selling: you want to use the best eCommerce system possible. So you know you’ll get optimal results and therefore have one less thing to worry about. But with all the different systems and plugins out there it can be hard to choose. In this edition of Ask Yoast, I’ll share which eCommerce plugin »

Category: eCommerce
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Ask Yoast: Meta descriptions and excerpts

7 July 2017 by Joost de Valk » - 5 Comments

meta descriptions and excerpts

When you’re running a large and busy website, it’s practical and time-saving if you can reuse some of your material. Both meta descriptions and excerpts use a brief passage to summarize the content of a web page. So, it could be handy to use the same text for both. But how do you do that? »

Categories: Content SEO, WordPress
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Ask Yoast: Use a 302 or 307 redirect?

26 June 2017 by Joost de Valk » - 1 Comment

302 or 307 redirect

Redirects serve multiple purposes. For every occasion there’s a specific redirect that works best. Some redirects seem quite similar though, for instance, the 302 or 307 redirect. You can both use them to temporarily point users to another URL. So we’re not surprised some people wonder what’s the exact difference. Let’s clarify this here! WordPress »

Category: Technical SEO
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Ask Yoast: Is my site structure too deep?

19 June 2017 by Joost de Valk »

how deep should my site structure be

If you own a website, you have to think about the structure of your site, whether it’s a blog or a shop. Site structure is essential to help users find their way on your site and it helps your site to rank. So your site’s hierarchy needs to make sense to both users and search engines. When you’re »

Categories: Content SEO, eCommerce
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Ask Yoast case study: SEO of a photographer’s site

13 June 2017 by Meike Hendriks » - 15 Comments

Ask Yoast Case study

Writing about SEO is easier than implementing best practices on a website yourself. Every site is different and every type of site presents its own challenge. We know that, and that’s why we started our Yoast Case studies, in which we scrutinize an existing site and give the owner practical advice on how to optimize it. In this third case study: »

Categories: Content SEO, User eXperience (UX)
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Ask Yoast: buy multiple Top Level Domains for SEO?

8 June 2017 by Joost de Valk » - 7 Comments

Ask Yoast: multiple extensions of a domain

When you’re starting a business, you probably want to launch a website too. So you have to register one domain or more. Let’s say you’re registering your brandname as a domain, which extensions or TLDs (Top Level Domains) should you pick? Brandname.com? Brandname.biz? Or perhaps brandname.vip? Does it matter for SEO? We’ll help you make »

Category: Technical SEO
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Ask Yoast: Not much above the fold in Twenty Seventeen?

2 June 2017 by Joost de Valk » - 4 Comments

Ask Yoast: multiple extensions of a domain

“Above the fold” is a term originating from newspaper and tabloid design. It refers to the upper half of the paper that shows the most important news and photos of the newspaper. In web design “above the fold” means the part that you can see without scrolling down the page. Guidelines often state that your most »

Category: User eXperience (UX)
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