Using the Store Locator

You can see on our live Local SEO demo site what the store locator looks like and how it works: https://local.yoast.com/location-finder/

Table of Contents

Post/Page Button

In Gutenberg, you can add the store locator to any post or page with the Store Locator Structured Data Block. Simply click the plus icon in your post editor and add the Store Locator block.

Adding the store locator in Gutenberg

Once you’ve added the store locator, your customization options will appear in the sidebar on the right of your screen. You’ll be able to customize:

  • the behavior of the map (zooming, dragging, filters, radius);
  • the maximum number of results;
  • the type of map you want to display (road map, satellite, terrain or hybrid);
  • what information you want to display (state, country, phone number, fax, email address, URL).

If you’re still using the classic editor, you’ll have to add a shortcode to your post or page

Adding the store locator to the classic editor.

When you click the “Store locator” shortcode button, you will get a popup to allow you to customize the same options explained above.

Choose the options and define what the results should look like. This will then insert a shortcode into your page, which looks something like [wpseo_storelocator]. We recommend you give that a line of its own in your content.

Sidebar Widget

Under Appearance > Widgets, you’ll find a Store locator form. This widget is used to display a location search feature. This will make it easier for users to find out where your multiple locations are situated. This widget is only available when you have the Multiple locations option turned on in the Business info settings in Local SEO. The widget comes with several features that need to be explained.

This is what your widget will look like in the back end:

Screen Shot 2016-08-12 at 4.27.52 PM
Store locator sidebar widget options
  • The title of the widget shows up above the search box to show visitors what they can expect.
  • The search label shows up just above the search input field. We recommend using a label like “Find Nearest Business” or “Search” or any other label you think may entice users to use the search box.
  • The default Radius is set to 10km (6m) and is used to calculate the radius of the search.
  • Select a page to put your search box on.

The widget will output the following result on the front end of your site:

Screen Shot 2016-08-12 at 4.35.54 PM
Store locator search widget