I’m a UX Designer specialized in customer journey management and strategic design.
You can find Tom on: Linkedin
I am a UX Designer at Yoast, where I design product experiences. My recent work includes AI Generate for Yoast SEO Premium, support for the emerging llms.txt standard that helps site owners manage how their content is used by large language models, and a redesigned onboarding flow for Shopify merchants.
With a background in digital marketing, I integrate customer journey management and service design into my work to make the experience effective for users and sustainable for the business.
Yoast is excited to sponsor and participate in the CloudFest Hackathon 2026, where open-source innovators come together to build real solutions for the future of the open web. Hosted at Hotel Krønasår at Europa-Park, this event combines deep technical collaboration with an inspiring environment designed to spark big ideas. Participants are invited to work on […] Read about CloudFest Hackathon 2026 »
