add all your business details in one place

Yoast Local SEO

Boost your local presence. Get found in nearby searches and Google Maps with Yoast Local SEO

Included in Yoast SEO Premium, Yoast WooCommerce SEO, and Yoast SEO AI+.


Local SEO brings customers to you

Your storefront won’t thrive if customers can’t find it online. Right now, they’re searching, and if you’re not visible, they’re walking into your competitor’s shop instead.

Yoast Local SEO fixes that. It optimizes your business for local searches and Google Maps, whether you have one location or dozens. Our step-by-step guide makes setup fast and frustration-free.

Google can’t read your mind

You’ve got your business details on your site, but Google ignores them unless they’re in Schema markup. That means missing out on local searches and Maps visibility. Yoast Local SEO fixes this. It converts your info into Schema automatically, so Google understands and displays it correctly.

opening hours section of yoast local seo with fields to fill in and an option to hide opening hours option
Image from yoast local seo shows options to fill in Business Info and options to select multiple locations

Skip the technical SEO headaches

Just enter your business details once, and the plugin takes over from there. It converts your address and hours into Schema markup so Google understands them, generates a geo sitemap for better local rankings, and adds a KML file to your XML sitemap so Maps can find you. No technical knowledge needed, just results.

Rank every location, effortlessly

Yoast Local SEO optimizes each store for local search, so customers see the closest one first. It uses custom post types to manage multiple locations, adds a store finder (CSV or WordPress), and stays mobile-friendly.

An illustration of a Google map showing a pin locating a local business
An arm extending into the screen holding an iPhone showing an illustration of a map

Tell Google exactly what you are

Yoast Local SEO lets you define your business type, which helps Google rank you for relevant local searches. From churches to zoos, it supports every organizational type.

Set it and forget it

Yoast Local SEO builds a high-converting contact page in minutes. Embed a Google Map, display live hours, and let the plugin manage updates. Customers get accurate info. No extra work for you.

A list of blocks included in Yoast Local SEO, including a maps option, a store locator, plus address and opening hours blocks

Turn your contact pages into a lead magnet

Yoast Local SEO embeds Google Maps and auto-updates your opening hours, so customers always find you.

Define your local business type in seconds

From churches to zoos, Yoast supports every organization type, helping Google show your site to the right local audience.

Get free local SEO training with Yoast SEO Premium

Every purchase includes full access to Yoast SEO Academy, with step-by-step courses to dominate local search.


Local SEO is available in the following Yoast products

Local SEO included. Boost your local presence with Yoast SEO Premium, Yoast SEO AI+, or Yoast WooCommerce SEO

Yoast SEO Premium
Yoast SEO Premium

Yoast SEO Premium gives entrepreneurs and in-house teams real-time SEO guidance, so content meets best practices and drives visibility, no expert knowledge needed

$118.80 / year (ex. VAT)
Yoast SEO AI+
Yoast SEO AI+

For marketers and content publishers looking to boost brand awareness and visibility, this package combines powerful on page SEO tools with AI brand monitoring and insights.

$358.80 / year (ex. VAT)
Yoast WooCommerce SEO
Yoast WooCommerce SEO

Built for WooCommerce stores, this bundle helps your products stand out in Google with rich results and smart SEO, plus Yoast SEO Premium to save time and boost visibility.

$178.80 / year (ex. VAT)