Technical SEO archives

Recent Technical SEO articles



HTTP status codes and what they mean for SEO

20 January 2017 | 8 Comments | Edwin Toonen

HTTP status codes, like 404, 301 and 500, might not mean much to a regular visitor, but for SEO’s they are incredibly important. Not only that, search engine spiders, like Googlebot, use these to determine the health of a site. These status codes offer a way of seeing what happens between the browser and the server. …

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HTTP status codes

The sense and nonsense of XML sitemaps

17 January 2017 | 2 Comments | Michiel Heijmans

Fact: if your website is set up the right way, you shouldn’t need an XML sitemap at all. You shouldn’t need to think about your category’s XML sitemaps or about including images in your post’s XML sitemap. But why do we keep talking about them like it’s the most important thing ever for SEO? It’s an almost daily …

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XML sitemaps

Playing with the X-Robots-Tag HTTP header

3 January 2017 | 2 Comments | Joost de Valk

Traditionally, you will use a robots.txt file on your server to manage what pages, folders, subdomains or other content search engines will be allowed to crawl. But did you know that there’s also such a thing as the X-Robots-Tag HTTP header? Here, we’ll discuss what the possibilities are and how this might be a better …

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Performance optimization in an HTTP/2 world

22 December 2016 | 28 Comments | Joost de Valk

A revolution is currently going on in the underpinnings of the web. HTTP, the protocol your browser uses to connect to your site, has a new version: HTTP/2. This is not something that should concern the average user, but for web developers, it changes how we do performance optimization entirely. In this short article, I want to …

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HTTP/2

Pagination or infinite scrolling: which is best for SEO?

7 December 2016 | 22 Comments | Michiel Heijmans

Something that’s always up for discussion is how to load new content on your archive, category or search results pages. You can do this in a number of ways. You can list a certain amount of posts or products and add a ‘next’ link at the bottom of that list. You can add a ‘load more’ button at …

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pagination or infinite scrolling


Use JSON-LD to add schema.org data to your website

2 November 2016 | 10 Comments | Michiel Heijmans

In this post, we’ll shed some light on Schema.org and JSON-LD. What is it and how can you put it to use for your website? There are many ways to let Google and other search engines know what your page is about. Next to writing awesome content, which should always be your starting point, we …

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JSON-LD for your website