It’s done! The WordPress Themes by Yoast are now finally available. This project has been over a year in the making. When Mijke joined Yoast in September 2012, we decided it’d be a good plan to use her design skills and our knowledge about optimizing WordPress sites to make themes that actually help people easily build good websites. We’ve learned a lot of things in the process of making these themes, most importantly that we’re so perfectionistic that we’d never get anything released if it wasn’t for my wife. But, we’re there.
We’re releasing 3 themes today, all of them very different but all of them share a lot of functionality too. They’re all Genesis child themes, as we believe in the Genesis framework. We’ve done “some” work on it though: we’ve fully integrated the Genesis frameworks core features and our own theme specific features with WordPress’ cores theme customizer, leading to functionality like this:
All our themes contain a set of 8 widgets that you can use for all sorts of functionality. From easily creating mail signup forms to showing social network buttons and big call to actions. Check out the different Yoast widgets.
They also share our update code, which allows us to push updates for bug fixes, new functionality and even new color schemes. All of the themes have been built on Genesis incredibly SEO friendly core, so you can benefit from the highest standards in the industry.
More themes coming!
We intend to release a new theme every month or so, though we’ve decided to take somewhat more time for the next theme release so we have time to fix bugs that might arise. The next theme will be available around the end of March.
Flexibility while maintaining style
We’ve worked very hard to make the themes as flexible as possible, yet at the same time try and make them look good almost all the time. We’ve tried to make them all look “tailor made”, even though we’ve only named one theme as such :)
I can keep talking about these themes, but you should just look at them, so let me encourage you to go check them out and play with their demo sites!