Shop SEO archives - Page 4 of 6

Recent Shop SEO articles


Low-budget branding for small businesses

2 December 2016 by - 13 Comments

Over the last year, we’ve written quite a bit about branding. Branding is often associated with investing lots of money in marketing and promotion. Branding is about getting people to relate to your company and products. Branding is about trying to make your brand synonym for a certain product or service. This can be a lengthy and …

Read: "Low-budget branding for small businesses"
low budget branding small business

Rich snippets for product listings with Schema.org

14 November 2016 by - 8 Comments

You see them in search results a lot: product listings with added metadata, like price, availability, reviews, and specifications. However, not every site offering the same product has the same rich snippets. This could have two reasons. One, Google doesn’t deem the site important enough to show additional metadata. Or two, the site hasn’t been …

Read: "Rich snippets for product listings with Schema.org"
online customers - brand ambassadors

Grow your business with ratings and reviews

10 November 2016 by - 4 Comments

Reviews or testimonials are mostly said to work on the basis of social proof. Social proof is a psychological process in which people copy the behavior of others, in an attempt to reflect correct behavior. Increase chances of Google showing rich snippets of your site in the search results: learn how to add structured data …

Read: "Grow your business with ratings and reviews"
ratings and reviews


Turn your online customer into a brand ambassador

20 October 2016 by - 6 Comments

Right after an online purchase by a customer, an important marketing opportunity arises. At that moment, someone chose to buy a product on your website. Seize that moment! In this article, we’ll go over a number of things you can do to turn these online customers into brand ambassadors. Promote us! It’s so easy to leverage that new …

Read: "Turn your online customer into a brand ambassador"
online customers - brand ambassadors

AMP for eCommerce

7 October 2016 by - 10 Comments

In October 2015, Google announced a little thing called AMP. Initially, AMP started with a focus on news pages, but that focus rapidly changed towards every page of your website. That doesn’t just go for news websites. It seems like AMP is here to stay and every website can use it to optimize their mobile SEO. …

Read: "AMP for eCommerce"
Tags: ,
AMP and ecommerce


Optimize product images for your online shop

25 August 2016 by - 16 Comments

Product images can make or break your online shop’s success. You can hire the best designer in the world to create a killer design, but when images are bad, sales will be bad. It’s the first thing a customer will look at. Even studies show that people that shop online value product images. The most important …

Read: "Optimize product images for your online shop"
Optimize product images for your online shop